---
description: Heap : avantages et inconvénients. Lisez les avis clients, consultez les prix et découvrez les fonctionnalités.
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title: Heap - Avis, notes, prix et abonnements - Capterra Canada 2026
---

Breadcrumb: [Accueil](/) > [Outils de web analytics](/directory/30073/web-analytics/software) > [Heap](/software/147216/heap)

# Heap

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> Heap suit automatiquement toutes les actions des utilisateurs sur votre application web ou iOS.
> 
> Conclusion : 42 utilisateurs lui ont donné la note de **4.5/5**. Figure au meilleur classement pour **Probabilité de recommander le produit**.

-----

## Présentation

### Qui utilise Heap?

L'éditeur travaille avec toute personne qui souhaite tirer parti des données pour prendre des décisions plus éclairées, des plus petites start-up aux grandes entreprises telles que Zendesk, Macy's et Slack.

## Statistiques et notes

| Métrique | Notation | En détail |
| **Note globale** | **4.5/5** | 42 Avis |
| Simplicité | 4.2/5 | D'après l'ensemble des avis |
| Support client | 4.3/5 | D'après l'ensemble des avis |
| Rapport qualité-prix | 4.5/5 | D'après l'ensemble des avis |
|  Fonctionnalités | 4.5/5 | D'après l'ensemble des avis |
| Pourcentage de recommandation | 80% | (8/10 Probabilité de recommander le produit) |

## À propos du vendeur

- **Entreprise**: ContentSquare
- **Fondé**: 2012

## Contexte commercial

- **À partir de**: 24 000,00 $ US
- **Type de licence**:  (Version gratuite disponible) (Version d’essai gratuite)
- **Public cible**: 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+
- **Déploiement et plateformes**: Cloud, SaaS, web
- **Langues**: anglais
- **Pays disponibles**: Allemagne, Argentine, Australie, Belgique, Brésil, Canada, Chili, Chine, Danemark, Espagne, France, Inde, Irlande, Israël, Italie, Japon, Luxembourg, Mexique, Norvège, Nouvelle-Zélande et 6 de plus

##  Fonctionnalités

- Alertes/Notifications
- Analyse d'entonnoir
- Analyse des campagnes
- Analyse des comportements
- Analyse en libre-service
- Analyse par cohorte
- Analyse visuelle
- Ciblage du public
- Collecte de données multicanal
- Connecteurs de données
- Contrôles/Permissions d'accès
- Créateur de requêtes
- Enregistrement de session
- Fonction de glisser-déposer
- Importation et exportation de données
- Mesure des performances
- Modèles personnalisables
- Multi-Channel Attribution
- Outils de collaboration
- Parcours utilisateur
- Rapports ad hoc
- Rapports de trafic web
- Rapports et analyses
- Rapports et statistiques
- Rapports interactifs
- Recherche/Filtre
- Segmentation de la clientèle
- Sources de données multiples
- Suivi comportemental
- Suivi de l'engagement
- Suivi des activités
- Suivi des campagnes
- Suivi des conversions
- Suivi des indicateurs clés de performance
- Suivi des interactions entre utilisateurs
- Suivi des rétentions
- Suivi des événements intégrés aux applications
- Suivi du temps passé sur le site
- Suivi et analyse de l'utilisation
- Tableau de bord
- Tableau de bord d'activités
- Tableau de bord personnalisable
- Third-Party Integrations
- Visualisation de données
- Web analytics

## Intégrations (39 au total)

- AB Tasty
- Amazon Redshift
- Amazon S3
- Appcues
- Attribution
- AxisRooms
- Braze
- Breeze
- Census
- Delighted
- Fivetran
- Flagsmith
- Fullstory
- Google Optimize
- Hightouch

... et 24 intégrations supplémentaires

## Ressources d'aide

- Service client/courriel
- FAQ/forums
- Base de connaissances
- Chat/Clavardage

## Category

- [Outils de web analytics](https://fr.capterra.ca/directory/30073/web-analytics/software)

## Catégories connexes

- [Outils de web analytics](https://fr.capterra.ca/directory/30073/web-analytics/software)
- [Outils d'analyse marketing](https://fr.capterra.ca/directory/31018/marketing-analytics/software)
- [Logiciels d'analyse produit](https://fr.capterra.ca/directory/32915/product-analytics/software)
- [Outils BI (Business intelligence)](https://fr.capterra.ca/directory/23/business-intelligence/software)
- [Outils de reporting](https://fr.capterra.ca/directory/30053/reporting/software)

##  Logiciels similaires

1. [Lucky Orange](https://fr.capterra.ca/software/150695/lucky-orange) — 4.7/5 (260 reviews)
2. [Google Analytics 360](https://fr.capterra.ca/software/177042/google-analytics) — 4.7/5 (8089 reviews)
3. [Similarweb](https://fr.capterra.ca/software/148472/similarweb-pro) — 4.6/5 (251 reviews)
4. [Mixpanel](https://fr.capterra.ca/software/158740/mixpanel) — 4.5/5 (145 reviews)
5. [Looker](https://fr.capterra.ca/software/169053/looker) — 4.5/5 (282 reviews)

## Avis

### "Premium analytics at a premium price" — 4.0/5

> **Utilisateur vérifié** | *17 juin 2025* | Télécommunications | Taux de recommandation : 6.0/10
> 
> **Avantages**: We mainly chose Heap over Mixpanel for their automatic data capture. It makes everything easier since we don't have to predefine events without asking the engineering team for help. It was also by far the most sophisticated and customizable analytics solution on the market, which helped my marketing team get all the advanced insights they needed. The form tracking was also an excellence touch for monitoring user behavior.,
> 
> **Inconvénients**: I want to be very clear that Heap is not for most companies if you grow out of their free trial of 10k sessions per month. If you can't afford over 2k USD per month, then don't bother - because that's their pricing.
> 
> Great all around service if you can afford it. Their sales, support, and implementation teams are all tier 1.

-----

### "A More Intuitive GA Alternative" — 4.0/5

> **Rob** | *30 août 2019* | Internet | Taux de recommandation : 8.0/10
> 
> **Avantages**: The feature set makes it very easy for use by a cross-section of disciplines within your organization. It does not require lengthy training to become proficient in the tool, but Heap does offer a lot of resources to help individuals learn at their own pace/time.
> 
> **Inconvénients**: It requires a bit of set-up out of the box in terms of the reporting/analyzing piece of the business. You have to create events and map pages and that can be a bit time consuming, but once you do it, it doesn't have to be updated again.
> 
> It took a long time to determine if they were the right solution and to justify the cost, but once the contract was signed the benefits were almost immediate. It is impossible in this day and age to have just one analytics tool, but Heap is a very powerful complement to your  took box.

-----

### "Ok analytics software if you have developer skills. There are easier to use tools out there" — 3.0/5

> **Charlie** | *1 novembre 2018* | Loisirs, voyage et tourisme | Taux de recommandation : 1.0/10
> 
> **Avantages**: Easy to implement,  compared to other solutions.
> 
> **Inconvénients**: Time-consuming to set up specific events and segments. &#10;Only exports up to a set number of rows, so you need multiple exports&#10;No royalty for their long-standing customers.&#10;Company staff not good at communicating
> 
> Mainly used it to export contact details of our customers and segment them depending on actions done or pages visited.&#10;&#10;The interface looks very old and to set up events, segments etc. you need some basic understanding of how APIs and URLs work.&#10;&#10;also, one of the worst communications with a company  that I've experienced.

-----

### "The no-brainer go-to when it comes to understanding your UX" — 5.0/5

> **Paulo** | *29 septembre 2020* | Marketing et publicité | Taux de recommandation : 10.0/10
> 
> **Avantages**: By far the most impressive feature is the fact that from the moment you install heap on your website you can virtually track anything that happens, regardless of being in the past. That is, even if you don't configure anything, it already records everything so you can retroactively analyse funnels, clicks, user behaviours and much more. &#10;&#10;Another feature that is well implemented is the flexibility to customize segments and events. The tool is designed so you can make your own building blocks for your dashboards, making it a very powerful ally when it comes to understanding what your users are doing in the platform. For example, in most tools it's a headache to even think about analyzing the impact a new feature has on the retention of a segment of your users, especially if didn't think about it when developing the feature. With heap, not only it is possible but it is also very simple and quick. For the first time, our team can think about validating business hypothesis without needing any prior coding or preparation, and even test them long after the features have been released.
> 
> **Inconvénients**: If your frontend programmers are not completely aware of the impact their changes might have, it can be very easy for them to erase css classes and/or change the html structure, which can have a big impact on the events (and, consequently, dashboards) on heap. On the long term, this hurts. Even though heap has put in place warnings when events stop triggering, it is still hard to maintain if you don't bring your developers on board to avoid making structural or class changes. The alternative might be to add IDs to every button, link, page, section, etc, so to ensure the events are kept alive, but that is also not a good option. If you don't expect your webpage to change that much, then this is not a problem.&#10;&#10;The amount of configurations and customizations in the dashboards and reports is limited. There should be a more powerful reporting tool, with more (and more customizable) charts.
> 
> Our experience has been overwhelmingly positive. Heap gives you the capacity and flexibility that few analytics tool can give to measure the user experience of your website at atomic level and build up from that. There is no easier way to understand the impact of each button, style, feature, functionality, page, tool on our users than with this tool, and, again, it works out of the box.

-----

### "Every report is entirely real-time." — 5.0/5

> **Atour** | *4 novembre 2022* | Recherche | Taux de recommandation : 10.0/10
> 
> **Avantages**: I can define events and conversions in the past with the help of Heap. This is a helpful feature, especially in circumstances when deliverables are constantly changing.Because Heap tracks every user event out-of-the-box and doesn't require custom labeling, it has a low maintenance cost for tags.Heap is pre-optimized, in my experience as an analyst, for complex web and mobile apps.
> 
> **Inconvénients**: Every user event is recorded automatically by Heap's event tracking system. Although this is a helpful feature, it poses a confusing storage problem which I found. You might need outside assistance services when creating queries to segment this data.
> 
> Its ability to pinpoint precisely where users are having problems allows it to enhance the customer experience while promoting a simple and entertaining user interface.

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## Liens

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