--- description: Marin Software : avantages et inconvénients. Lisez les avis clients, consultez les prix et découvrez les fonctionnalités. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Marin Software - Avis, notes, prix et abonnements - Capterra Canada 2026 --- Breadcrumb: [Accueil](/) > [Outils de web analytics](/directory/30073/web-analytics/software) > [Marin Software](/software/99653/marin-search-marketer) # Marin Software Canonical: https://fr.capterra.ca/software/99653/marin-search-marketer Page : 1/2\ Suivant: [Page suivante](https://fr.capterra.ca/software/99653/marin-search-marketer?page=2) > MarinOne, la plateforme de marketing numérique qui optimise les campagnes publicitaires payantes. > > Conclusion : 20 utilisateurs lui ont donné la note de **4.1/5**. Figure au meilleur classement pour **Probabilité de recommander le produit**. ----- ## Présentation ### Qui utilise Marin Software? Entreprises du commerce électronique, agences de marketing numérique, annonceurs en recherche payante. ## Statistiques et notes | Métrique | Notation | En détail | | **Note globale** | **4.1/5** | 20 Avis | | Simplicité | 3.8/5 | D'après l'ensemble des avis | | Support client | 3.9/5 | D'après l'ensemble des avis | | Rapport qualité-prix | 3.8/5 | D'après l'ensemble des avis | | Fonctionnalités | 4.0/5 | D'après l'ensemble des avis | | Pourcentage de recommandation | 70% | (7/10 Probabilité de recommander le produit) | ## À propos du vendeur - **Entreprise**: Marin Software ## Contexte commercial - **À partir de**: 500,00 $ US - **Type de licence**: (Version d’essai gratuite) - **Public cible**: 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+ - **Déploiement et plateformes**: Cloud, SaaS, web - **Langues**: allemand, anglais, français, japonais - **Pays disponibles**: Allemagne, Australie, Canada, Danemark, Finlande, Norvège, Pays-Bas, Royaume-Uni, Suède, États-Unis ## Fonctionnalités - A/B Testing - Actions découlant d'un événement - Alertes de compte - Analyse des campagnes - Base de données de contacts - Campagnes multiples - Collecte de données multicanal - Gestion de la publicité - Gestion de plusieurs comptes - Gestion des campagnes - Gestion des canaux - Gestion des leads - Gestion des offres - Gestion du budget - Importation et exportation de données - Intégration des médias sociaux - Mesure des performances - Modèles personnalisables - Multi-Channel Attribution - Outils de recherche de mots-clés - ROI Tracking - Rapports personnalisables - Recherche/Filtre - Suivi de l'engagement - Suivi des campagnes - Suivi des clics - Suivi des conversions - Suivi des indicateurs clés de performance - Suivi des mots-clés - Suivi des médias sociaux - Tableau de bord - Tableau de bord d'activités - Visualisation de données ## Intégrations (69 au total) - AdRoll - Adform Ad Server - Adjust - Adobe Analytics - Adverity - Ahrefs - Amazon DSP - AppsFlyer - Basis - Branch - CTM - CallRail - Citrus - Criteo - Delacon ... et 54 intégrations supplémentaires ## Ressources d'aide - Service client/courriel - FAQ/forums - Base de connaissances - Support téléphonique - Chat/Clavardage ## Category - [Outils de web analytics](https://fr.capterra.ca/directory/30073/web-analytics/software) ## Catégories connexes - [Outils de web analytics](https://fr.capterra.ca/directory/30073/web-analytics/software) - [Logiciels PPC (Pay Per Click)](https://fr.capterra.ca/directory/30967/ppc/software) - [Logiciels d'attribution marketing](https://fr.capterra.ca/directory/31081/marketing-attribution/software) - [Logiciels de gestion de campagnes](https://fr.capterra.ca/directory/30012/campaign-management/software) - [Logiciels de marketing mobile](https://fr.capterra.ca/directory/31308/mobile-marketing/software) ## Logiciels similaires 1. [HubSpot Marketing Hub](https://fr.capterra.ca/software/171840/hubspot-marketing) — 4.5/5 (6222 reviews) 2. [Google Analytics 360](https://fr.capterra.ca/software/177042/google-analytics) — 4.7/5 (8090 reviews) 3. [Omnisend](https://fr.capterra.ca/software/153508/omnisend) — 4.7/5 (836 reviews) 4. [Similarweb](https://fr.capterra.ca/software/148472/similarweb-pro) — 4.6/5 (253 reviews) 5. [Jungle Scout](https://fr.capterra.ca/software/210662/jungle-scout) — 4.7/5 (282 reviews) ## Avis ### "User friendly product but need more tailored functionality" — 4.0/5 > **Andrey** | *30 avril 2019* | Marketing et publicité | Taux de recommandation : 8.0/10 > > **Avantages**: The most liked feature by me is that Marin helps me to do tasks in bulk to Google And Bing Ads. > > **Inconvénients**: Sometimes graphs don’t correspondent to the chosen filters which is very irritating. > > Marin helps us to track and handle advanced keyword bidding. ----- ### "Marin Review" — 4.0/5 > **Nick** | *25 juillet 2024* | Immobilier | Taux de recommandation : 7.0/10 > > **Avantages**: The data integration with our data lake and getting accurate reports within the dashboard. > > **Inconvénients**: Bidding portfolios have not been as good as Googles. ----- ### "Better at collecting payment that helping setting up the software." — 3.0/5 > **Casper** | *26 mai 2021* | Articles de sport | Taux de recommandation : 3.0/10 > > **Avantages**: The bidding algorithm which we have used for 6 years, anything else is not worth mentioning. > > **Inconvénients**: Support is bad. Interface is unintuitive. Setup is a pain in the "new" Marin One, it was a lot easier in the old Marin Search. A lot of features are not working in Marin One even though they launched it 2 years ago, so you have to toggle between One, Search and Social which is a real headache. Eager to collect payments, but not eager to help setting up clients in the new Marin One platform. Can't answer simple questions about how to setup CPA bidding for facebook, but refer to old guides for the old interface. > > I have used the bidding algorithm for 6 years and it is really solid for large google ads accounts, however anything else I don't use Marin for since it is just not very good at performing manual tasks, the ads editor is much better for that. ----- ### "Good For Program Management" — 5.0/5 > **Chris** | *5 mars 2024* | Marketing et publicité | Taux de recommandation : 9.0/10 > > **Avantages**: We use Marin Software for PPC campaign management. The dimensions feature allows us to apply company-specific values into the final URL for offline tracking, and we can roll up and report by those same dimensions easily. Marin's cross-platform reporting makes is easy to pull data for initiatives that are executed in more than one platform. > > **Inconvénients**: Marin's automated bidding is transparent, down to the keyword-level. The only downside with automated bidding is the "Impression Share" target. If a campaign is budget capping and not hitting the IS target, Marin will continue to bid up to increase impression share, which just makes the campaign hit the campaign daily budget faster. ----- ### "Excellent Support. Excellent Metrics." — 5.0/5 > **Emma** | *6 mars 2024* | Services financiers | Taux de recommandation : 10.0/10 > > **Avantages**: I love the ability to pull in all of our campaigns and look across our efforts at one dashboard. We're a small team who was working with a firm to pull this data. For about the same price, we're getting all the data and a roadmap to further optimize our campaigns. > > **Inconvénients**: I didn't love the interface but they just did an overhaul and made some serious improvements. When I've been looking for something within Marin that isn't there, the team is all ears and often able to come up with a solution. They're pulling data from Marin into a web query so that I don't have to manually pull my marketing reports every Friday. It has been a great relationship. > > I'm a one person team and for obvious reasons sometimes get behind on the marketing tasks. The calls with the Marin team always feel like a refresher for the week instead of what it might feel like when you're always behind\! The customer support on top of an awesome dashboard of analytics (customized to your needs) is an incredible value to us. ----- Page : 1/2\ Suivant: [Page suivante](https://fr.capterra.ca/software/99653/marin-search-marketer?page=2) ## Liens - [Afficher sur Capterra](https://fr.capterra.ca/software/99653/marin-search-marketer) ## Cette page est disponible dans les langues suivantes. | Langue | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | sv | | ----- ## Données structurées