---
description: Salesforce Data Cloud : avantages et inconvénients. Lisez les avis clients, consultez les prix et découvrez les fonctionnalités.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Salesforce Data Cloud - Avis, notes, prix et abonnements - Capterra Canada 2026
---

Breadcrumb: [Accueil](/) > [Logiciels d'analyse prédictive](/directory/30945/predictive-analytics/software) > [Salesforce Data Cloud](/software/1055120/salesforce-data-cloud)

# Salesforce Data Cloud

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> Une plateforme cloud en libre-service qui fournit aux entreprises un accès à toutes leurs données client.
> 
> Conclusion : 9 utilisateurs lui ont donné la note de **4.1/5**. Figure au meilleur classement pour **Probabilité de recommander le produit**.

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## Présentation

### Qui utilise Salesforce Data Cloud?

Les équipes de vente, de marketing et de service, ainsi que les clients

## Statistiques et notes

| Métrique | Notation | En détail |
| **Note globale** | **4.1/5** | 9 Avis |
| Simplicité | 3.7/5 | D'après l'ensemble des avis |
| Support client | 3.7/5 | D'après l'ensemble des avis |
| Rapport qualité-prix | 3.6/5 | D'après l'ensemble des avis |
|  Fonctionnalités | 4.1/5 | D'après l'ensemble des avis |
| Pourcentage de recommandation | 60% | (6/10 Probabilité de recommander le produit) |

## À propos du vendeur

- **Entreprise**: Salesforce
- **Pays**: San Francisco, É.-U.
- **Fondé**: 2003

## Contexte commercial

- **Public cible**: Travailleur autonome, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+
- **Déploiement et plateformes**: Cloud, SaaS, web
- **Langues**: anglais
- **Pays disponibles**: Canada, Danemark, Finlande, France, Inde, Indonésie, Irlande, Malaisie, Norvège, Philippines, Royaume-Uni, Singapour, Suède, Thaïlande, Vietnam, États-Unis

##  Fonctionnalités

- Analyse visuelle
- Ciblage du public
- Collecte de données multicanal
- Connecteurs de données
- Data discovery
- Gestion des campagnes
- Gestion des commentaires
- Gestion des contacts
- Gestion des leads
- Importation et exportation de données
- Personnalisation
- Profils de clients
- Préparation des données en libre-service
- Rapports et analyses
- Saisie et transfert de données
- Segmentation
- Segmentation de la clientèle
- Suivi des interactions
- Tableau de bord
- Third-Party Integrations
- Visualisation de données

## Intégrations (3 au total)

- Criteo
- LiveIntent
- LiveRamp

## Ressources d'aide

- Service client/courriel
- FAQ/forums
- Support téléphonique
- Support 24/7 (réponse directe)
- Chat/Clavardage

## Category

- [Logiciels d'analyse prédictive](https://fr.capterra.ca/directory/30945/predictive-analytics/software)

## Catégories connexes

- [Logiciels d'analyse prédictive](https://fr.capterra.ca/directory/30945/predictive-analytics/software)
- [Outils BI (Business intelligence)](https://fr.capterra.ca/directory/23/business-intelligence/software)
- [Logiciels CEM (Customer Experience Software)](https://fr.capterra.ca/directory/30671/customer-experience/software)
- [Logiciels CRM](https://fr.capterra.ca/directory/2/customer-relationship-management/software)
- [Logiciels d'analyse de données](https://fr.capterra.ca/directory/31077/data-analysis/software)

##  Logiciels similaires

1. [HubSpot CRM](https://fr.capterra.ca/software/152373/hubspot-crm) — 4.5/5 (4451 reviews)
2. [Salesforce Sales Cloud](https://fr.capterra.ca/software/61368/salesforce) — 4.4/5 (18768 reviews)
3. [Zoho CRM](https://fr.capterra.ca/software/155928/zoho-crm) — 4.3/5 (6964 reviews)
4. [Bigin by Zoho CRM](https://fr.capterra.ca/software/204998/bigin-by-zoho-crm) — 4.7/5 (724 reviews)
5. [Dynamics 365](https://fr.capterra.ca/software/157279/dynamics-365) — 4.4/5 (5811 reviews)

## Avis

### "Good for our sales team" — 5.0/5

> **Shane** | *4 novembre 2025* | Articles de sport | Taux de recommandation : 8.0/10
> 
> **Avantages**: Saleforce has been a pivitol piece of our sales team. They use the program daily for all of their leads and customer needs.
> 
> **Inconvénients**: There can be a large learning curve for getting familar with everything. It really is an indepth program so some time needs to be taken to fully function.
> 
> Overall it has been good. Our team uses it daily and has gotten familiar with it over the years. I am not sure if we would want to change to anything else

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### "Solid platform, but you’ll need patience" — 4.0/5

> **Khyan** | *24 novembre 2025* | Logiciels | Taux de recommandation : 5.0/10
> 
> **Avantages**: Once it’s set up properly, the visibility you get is unreal. Being able to pull customer data, touchpoints, and history into one spot made my day-to-day a lot easier. As someone in inside sales, it was handy seeing cleaner segments and having more accurate lists without having to chase the ops team. It genuinely helps with prioritising who to call and when.
> 
> **Inconvénients**: The setup and ongoing tweaks are the painful part. Nothing is ever “quick”, and unless you’ve got someone technical on hand, you’re waiting around to get changes made. It feels heavier than it needs to be, and you definitely pay for every ounce of capability. For smaller teams or those without a proper admin, it can feel like overkill.
> 
> Overall, it did the job - once the plumbing was sorted. Day-to-day, it gave me better data to work with, fewer dead leads, and more confidence in the pipeline. But it also came with the usual Salesforce tax: complexity, admin overhead, and the sense that you're always one configuration away from needing outside help. Good tool for mature teams, but not something you just “plug in and go”.

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### "Great tool" — 4.0/5

> **Megan** | *10 février 2026* | Gestion de l'enseignement | Taux de recommandation : 2.0/10
> 
> **Avantages**: I like how it utilizes real time updates to keep up with our departments ever changing needs. It is also easy to use.
> 
> **Inconvénients**: The back end bug fixes can be difficult to navigate when it’s hard to reach a customer service representative.

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### "Salesforce positivity" — 3.0/5

> **Deborah** | *25 mai 2025* | Services d'information | Taux de recommandation : 9.0/10
> 
> **Avantages**: I liked that you were able to keep an organized list of individual files that could be seperated by years, majors, sports, etc. I also liked how easy it is to add events and update files whenever needed.
> 
> **Inconvénients**: The thing I liked the least was navigation. When you first open salesforce it can be tricky to find the correct spot to go, it tends to open in integration instead of the salesforce home page so navigating back to that for contacts is my least favorite thing.
> 
> Overall it is a great online base and secure. I feel like information is easy to access and keep organized. It is something I would recommend to someone, or organization, needing to upload data online.

-----

### "My Data Cloud experience" — 4.0/5

> **Brian** | *27 janvier 2026* | Services et technologies de l'information | Taux de recommandation : 4.0/10
> 
> **Avantages**: Performance is generally solid, though we occasionally see lag when running complex segmentations on our larger datasets. Also worth noting - it's not cheap, so make sure you've got the use cases to justify the investment.&#10;Overall, if you're already in the Salesforce ecosystem and dealing with fragmented customer data, it's worth the effort. Just budget time for implementation and training.
> 
> **Inconvénients**: Integration with non-Salesforce tools is clunky. Supposed to be universal tool but it clearly works best if you're 100% in their ecosystem. We've run into some issues syncing.
> 
> This isn't a plug-and-play solution. You need technical expertise, time for proper setup, and realistic expectations. If you're already heavily invested in Salesforce and have complex data unification needs, it can deliver real value. But if you're hoping for something quick and easy, this might not be it.

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## Liens

- [Afficher sur Capterra](https://fr.capterra.ca/software/1055120/salesforce-data-cloud)

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| fr-LU | <https://www.capterra.lu/software/1055120/salesforce-data-cloud> |
| sv | <https://www.capterra.se/software/1055120/salesforce-data-cloud> |

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