--- description: Sprout Social : avantages et inconvénients. Lisez les avis clients, consultez les prix et découvrez les fonctionnalités. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Sprout Social - Avis, notes, prix et abonnements - Capterra Canada 2026 --- Breadcrumb: [Accueil](/) > [Logiciels de gestion de réputation en ligne](/directory/30750/reputation-management/software) > [Sprout Social](/software/121447/sprout-social) # Sprout Social Canonical: https://fr.capterra.ca/software/121447/sprout-social Page : 1/26\ Suivant: [Page suivante](https://fr.capterra.ca/software/121447/sprout-social?page=2) > Sprout Social propose des solutions d'engagement, de publication, d'analyse, de social listening et de reporting sur les réseaux sociaux pour les grandes marques et entreprises. > > Conclusion : 606 utilisateurs lui ont donné la note de **4.4/5**. Figure au meilleur classement pour **Probabilité de recommander le produit**. ----- ## Présentation ### Qui utilise Sprout Social? Sprout aide les agences et les entreprises de toutes tailles à dégager une réelle valeur commerciale des réseaux sociaux via des outils d'engagement, de publication, de veille et d'analyse efficaces. ## Statistiques et notes | Métrique | Notation | En détail | | **Note globale** | **4.4/5** | 606 Avis | | Simplicité | 4.4/5 | D'après l'ensemble des avis | | Support client | 4.3/5 | D'après l'ensemble des avis | | Rapport qualité-prix | 3.9/5 | D'après l'ensemble des avis | | Fonctionnalités | 4.2/5 | D'après l'ensemble des avis | | Pourcentage de recommandation | 80% | (8/10 Probabilité de recommander le produit) | ## À propos du vendeur - **Entreprise**: Sprout Social - **Pays**: Chicago, É.-U. - **Fondé**: 2010 ## Contexte commercial - **À partir de**: 199,00 $ US - **Type de licence**: (Version d’essai gratuite) - **Public cible**: Travailleur autonome, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+ - **Déploiement et plateformes**: Cloud, SaaS, web, Android (mobile), iPhone (mobile), iPad (mobile) - **Langues**: anglais, espagnol, français, italien, portugais brésilien - **Pays disponibles**: Allemagne, Australie, Autriche, Brésil, Canada, Chine, Danemark, Finlande, France, Inde, Irlande, Italie, Malte, Norvège, Nouvelle-Zélande, Portugal, Royaume-Uni, Suisse, Suède, États-Unis ## Fonctionnalités - @mentions - API - Alertes/Notifications - Analyse de la concurrence - Analyse des campagnes - Analyse des sentiments - Analyse des tendances - Analyse visuelle - Campagnes multicanales - Ciblage du public - Collecte de données multicanal - Conception et mise en page - Engagement des clients - Filtrage des mots-clés - Gestion de contenu - Gestion de l'expérience client - Gestion de la communication - Gestion de plusieurs comptes - Gestion des calendriers - Gestion des campagnes - Gestion des commentaires - Gestion des commentaires négatifs - Gestion des flux de travail - Gestion des réponses - Gestion des tâches - Historique des clients - Intégration des médias sociaux - Mesure des performances - Monitoring - Multi-Channel Attribution - Outils de collaboration - Planification de l'édition - Planification des publications - Rapports et analyses - Rapports et statistiques - Rapports personnalisables - Real-Time Analytics - Recherche/Filtre - Segmentation de la clientèle - Suivi de l'engagement - Suivi des campagnes - Suivi des conversions - Suivi des mots-clés - Suivi des médias sociaux - Surveillance des concurrents - Tableau de bord - Tableau de bord d'activités - Third-Party Integrations - Visualisation de données - Édition automatisée ... et 1 fonctionnalités supplémentaires ## Intégrations (31 au total) - Adobe Experience Manager - Bynder - Canva - Dropbox Business - Feedly - Glassdoor - Google Analytics 360 - Google Drive - Google My Business Review Manager - HubSpot CRM - Instagram - LinkedIn for Business - Meta for Business - Microsoft Teams - Opal ... et 16 intégrations supplémentaires ## Ressources d'aide - Service client/courriel - Base de connaissances - Support téléphonique - Support 24/7 (réponse directe) - Chat/Clavardage ## Category - [Logiciels de gestion de réputation en ligne](https://fr.capterra.ca/directory/30750/reputation-management/software) ## Catégories connexes - [Logiciels de gestion de réputation en ligne](https://fr.capterra.ca/directory/30750/reputation-management/software) - [Outils pour community manager](https://fr.capterra.ca/directory/30781/social-media-marketing/software) - [Outils de gestion de réseaux sociaux](https://fr.capterra.ca/directory/30939/social-media-management/software) - [Outils de gestion des médias sociaux](https://fr.capterra.ca/directory/31028/social-media-monitoring/software) - [Outils d'analyse marketing](https://fr.capterra.ca/directory/31018/marketing-analytics/software) ## Logiciels similaires 1. [HubSpot Marketing Hub](https://fr.capterra.ca/software/171840/hubspot-marketing) — 4.5/5 (6221 reviews) 2. [Instagram](https://fr.capterra.ca/software/210721/instagram) — 4.7/5 (5145 reviews) 3. [Snapchat for Business](https://fr.capterra.ca/software/210733/snapchat) — 4.6/5 (1134 reviews) 4. [Meta for Business](https://fr.capterra.ca/software/213257/facebook) — 4.4/5 (2372 reviews) 5. [Zoho Social](https://fr.capterra.ca/software/159351/zoho-social) — 4.7/5 (3397 reviews) ## Avis ### "Sprout Will Superpower Your Social" — 5.0/5 > **Zach** | *22 février 2026* | Gestion de l'enseignement | Taux de recommandation : 9.0/10 > > **Avantages**: Our organization operates nearly a dozen main social handles and multiple sub-brands, Sprout Social has made it incredibly easy to manage all of our social handles across several platforms. The reporting tools are top tier and it is incredibly simple to generate visually appealing reports, especially for paid campaigns. Having switched over from another provider the learning curve was quite simple as the user interface is intuitive. It won't take long to master Sprout Social. > > **Inconvénients**: The only caveat with Sprout and other providers is that it can get quite expensive if you require several user licenses and have a large number of social handles. The features are worth the money, but it is important to consider how many user licenses you will need to adequately support your organization. > > Overall using Sprout has been a huge boost to our social strategy, both paid and organic. Being able to operate all of our social channels in one platform helps save time and allows for better collaboration across the social team. I would highly recommend using Sprout Social if you're looking for a new social media management tool. ----- ### "Recommended for social media management" — 5.0/5 > **Mariana** | *11 avril 2025* | Marketing et publicité | Taux de recommandation : 9.0/10 > > **Avantages**: User-friendly interface with all the latest updates and a preview grid for Instagram. The reports are really complete and you can even have a competitors' report. > > **Inconvénients**: A little expensive. Custom reports will be deprecated. Social Listening seems very basic, and not as advanced as other tools. > > Great experience and great customer service\! ----- ### "Not very good. See comments." — 1.0/5 > **Diana** | *1 février 2025* | Logiciels | Taux de recommandation : 0.0/10 > > **Avantages**: There really wasn't much to like. I was told to test this on behalf of a client, and I will be recommending future clients to pass on them. It's much harder to use than HootSuite and Buffer for managing social media. Then when it comes to social listening, it's very complex and not very helpful once it's setup properly either. > > **Inconvénients**: They're trying to be an everything platform, and they're not especially great at anything. They're not the best at managing multiple channels or social listening. It's also expensive for being average at both of those core things. > > They need to focus on being great at one thing instead of trying to do everything. It was quite hard to get anything done in Sprout Social, and when it was setup - the results were disappointing. ----- ### "There’s no way any of these 5 star reviews are genuine" — 1.0/5 > **Utilisateur anonyme** | *24 octobre 2024* | Marketing et publicité | Taux de recommandation : 0.0/10 > > **Avantages**: The pros? I suppose the posting workflow is good, as good as other platforms that are 10% of the cost. A lot of the “features” that I was promised when they locked me into a year contract with high pressure sales ended up being features that either don’t work very well or are actually kept behind massive pay walls. You’ll have to remortgage your house to get the full functionality out of Sprout. > > **Inconvénients**: Where do I even start. 1. To send approval requests to clients, you have to add them as an additional user… EVERY SINGLE additional user is a $499 PER MONTH. I was promised that external approved were free, so sending approval requests to clients would not cost extra, they never mentioned that you’re only allowed 3 external approved for THE ENTIRE ACCOUNT. They pressured me into signing a contract and sold me a bunch of lies. I don’t even find the platform very intuitive. Not only that I find the features are lackluster, I have used other platforms that are a fraction of the cost with a more intuitive UI and pretty much the same features. > > If you’re an agency that is looking to destroy your bottom line, pass on expensive unnecessary costs to your clients and be locked in to a service that cares about nothing except squeezing every dime out of your business, Sprout Social is definitely the social media management platform for you\! ----- ### "Tested out Sprout Social but ended up using a different software" — 3.0/5 > **Utilisateur vérifié** | *9 janvier 2019* | Marketing et publicité | Taux de recommandation : 4.0/10 > > **Avantages**: I tested Sprout Social for my business but ended up using another software option. Between the price and the features, I was able to find another option that better suited my needs and budget. > > **Inconvénients**: The price was too high for the number of profiles that I needed to manage. ----- Page : 1/26\ Suivant: [Page suivante](https://fr.capterra.ca/software/121447/sprout-social?page=2) ## Liens - [Afficher sur Capterra](https://fr.capterra.ca/software/121447/sprout-social) ## Cette page est disponible dans les langues suivantes. | Langue | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | pt | | | pt-PT | | | sv | | ----- ## Données structurées