--- description: Oktopost : avantages et inconvénients. Lisez les avis clients, consultez les prix et découvrez les fonctionnalités. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Oktopost - Avis, notes, prix et abonnements - Capterra Canada 2026 --- Breadcrumb: [Accueil](/) > [Outils pour community manager](/directory/30781/social-media-marketing/software) > [Oktopost](/software/131277/oktopost) # Oktopost Canonical: https://fr.capterra.ca/software/131277/oktopost Page : 1/6\ Suivant: [Page suivante](https://fr.capterra.ca/software/131277/oktopost?page=2) > En tant que seule plateforme de réseaux sociaux B2B, Oktopost permet de gérer les réseaux sociaux à grande échelle et d'intégrer les données sociales à une pile marketing. > > Conclusion : 110 utilisateurs lui ont donné la note de **4.5/5**. Figure au meilleur classement pour **Probabilité de recommander le produit**. ----- ## Présentation ### Qui utilise Oktopost? B2B - entreprises de taille moyenne et grandes entreprises d'au moins 200 employés. De préférence dans le secteur des technologies et des services. ## Statistiques et notes | Métrique | Notation | En détail | | **Note globale** | **4.5/5** | 110 Avis | | Simplicité | 4.5/5 | D'après l'ensemble des avis | | Support client | 4.6/5 | D'après l'ensemble des avis | | Rapport qualité-prix | 4.4/5 | D'après l'ensemble des avis | | Fonctionnalités | 4.2/5 | D'après l'ensemble des avis | | Pourcentage de recommandation | 80% | (8/10 Probabilité de recommander le produit) | ## À propos du vendeur - **Entreprise**: Oktopost - **Fondé**: 2011 ## Contexte commercial - **Public cible**: 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+ - **Déploiement et plateformes**: Cloud, SaaS, web, Android (mobile), iPhone (mobile), iPad (mobile) - **Langues**: anglais - **Pays disponibles**: Allemagne, Australie, Autriche, Belgique, Canada, Irlande, Israël, Pays-Bas, Royaume-Uni, Suisse, États-Unis ## Fonctionnalités - API - Accès mobile - Analyse de la concurrence - Analyse des campagnes - Analyse des sentiments - Analyse des tendances - Analyse visuelle - Automatisation du marketing - Campagnes multicanales - Collecte de données multicanal - Communication multicanal - Contrôle du processus d'approbation - Engagement des clients - Engagement des leads - Filtrage des mots-clés - Gestion de contenu - Gestion de la communication - Gestion de plusieurs comptes - Gestion des campagnes - Gestion des commentaires - Gestion des flux de travail - Gestion des leads - Gestion des ressources numériques - Gestion des réponses - Historique des clients - Logiciels CRM (gestion de la relation client) - Marketing multicanal - Marketing social - Mesure des performances - Monitoring - Motivation des collaborateurs - Outils de collaboration - Planification de l'édition - Rapports et analyses - Rapports personnalisables - Real-Time Analytics - Recherche/Filtre - Règles relatives à la marque - Saisie de leads - Suivi de l'engagement - Suivi des campagnes - Suivi des conversions - Suivi des marques - Suivi des mots-clés - Suivi des médias sociaux - Surveillance des concurrents - Tableau de bord - Tableau de bord d'activités - Third-Party Integrations - Visualisation de données ... et 13 fonctionnalités supplémentaires ## Intégrations (19 au total) - Act-On - Bitly - Canva - Dynamics 365 - Feedly - Google Analytics 360 - HubSpot Marketing Hub - LinkedIn for Business - Marketo Engage - Meta for Business - Microsoft Teams - Oracle Eloqua Marketing Automation - Salesforce Marketing Cloud - Salesforce Marketing Cloud Account Engagement - Salesforce Sales Cloud ... et 4 intégrations supplémentaires ## Ressources d'aide - Service client/courriel - FAQ/forums - Base de connaissances - Support téléphonique - Chat/Clavardage ## Category - [Outils pour community manager](https://fr.capterra.ca/directory/30781/social-media-marketing/software) ## Catégories connexes - [Outils pour community manager](https://fr.capterra.ca/directory/30781/social-media-marketing/software) - [Outils de gestion de réseaux sociaux](https://fr.capterra.ca/directory/30939/social-media-management/software) - [Logiciels d'analyse des réseaux sociaux](https://fr.capterra.ca/directory/31655/social-media-analytics-tools/software) - [Outils d'Employee Advocacy](https://fr.capterra.ca/directory/33035/employee-advocacy/software) - [Outils de content marketing](https://fr.capterra.ca/directory/30796/content-marketing/software) ## Logiciels similaires 1. [Publer](https://fr.capterra.ca/software/177145/publer) — 4.8/5 (900 reviews) 2. [Hootsuite](https://fr.capterra.ca/software/121701/hootsuite) — 4.4/5 (3795 reviews) 3. [Instagram](https://fr.capterra.ca/software/210721/instagram) — 4.7/5 (5144 reviews) 4. [Zoho Social](https://fr.capterra.ca/software/159351/zoho-social) — 4.7/5 (3388 reviews) 5. [Sprout Social](https://fr.capterra.ca/software/121447/sprout-social) — 4.4/5 (606 reviews) ## Avis ### "Strong B2B Social Media Platform with Excellent Analytics" — 5.0/5 > **Justin** | *6 janvier 2026* | Services et technologies de l'information | Taux de recommandation : 10.0/10 > > **Avantages**: What I liked most about Oktopost was its strong focus on B2B social media, especially the ability to tie social activity directly to pipeline and revenue. The analytics and reporting made it easy to demonstrate impact to stakeholders, and the integration with marketing automation and CRM tools streamlined our workflows. Overall, it helped bring structure, visibility, and measurable results to our social programs. > > **Inconvénients**: There were no major downsides that stood out during my experience with Oktopost. It consistently met our needs and performed as expected across social management, analytics, and integrations. Overall, I didn’t encounter any significant limitations worth calling out. > > Overall, my experience with Oktopost was very positive. It’s a robust, B2B-focused social media platform that excels at analytics, reporting, and tying social efforts to real business outcomes. The platform was reliable, intuitive to use, and well-suited for teams that need clear visibility into the impact of their social programs. ----- ### "Great and easy to use platform but features need to be added" — 4.0/5 > **Silviu** | *9 janvier 2024* | Recherche | Taux de recommandation : 8.0/10 > > **Avantages**: Easy to set up and manage. Few bugs during the 1+ year use. Good functionality list and only platform which auto syncs with Marketo. > > **Inconvénients**: Bugs were not communicated and we had to find out the hard way, but there were few of them. The sync with Marketo is great but the built in reporting doesn't capture the lead situation correctly. > > Overall easy to use, great support but I haven't found the platform to solve all our social media issues yet. That being said, it's still among the top to consider. A lot more training and practical example of how to leverage the auto sync feature with Marketo would help a lot. ----- ### "Oktopost Social Media Management & Advocacy Experience" — 5.0/5 > **Dominic** | *27 octobre 2025* | Services financiers | Taux de recommandation : 10.0/10 > > **Avantages**: It’s a very intuitive platform, the integrations are excellent and Oktopost really provides visibility for the entire business of social media activity and the customer support is always excellent. > > **Inconvénients**: There’s nothing really that I could specifically say that I like least. Having used other platforms I think Oktopost is the best I’ve experienced. > > We’ve been using Oktopost now for over 5 years and have it integrated with our CRM and automation platform. It provides an easy to use social media management and advocacy platform all in one, with very good analytics, lead syncing and the CRM integration is really helpful for sales advisors. ----- ### "Oktopost sometimes is supper cool : )" — 3.0/5 > **Shlomit** | *20 février 2023* | Impression | Taux de recommandation : 6.0/10 > > **Avantages**: Advocacy in general and the possibility of AI in particular - supper cool, supper smart \! > > **Inconvénients**: The report is not 100% accurate.Some of the option wich are available via Native Posting is not available via OKT such as the post image in not clickable ----- ### "Great tool for social media management and employee advocacy" — 4.0/5 > **Ale** | *24 décembre 2025* | Ressources humaines | Taux de recommandation : 10.0/10 > > **Avantages**: Such a great tool. I use it both for scheduling content and employee advocacy and it's really easy to use and navigate. Great reporting features, too. > > **Inconvénients**: I wish advocates could set their own fields when they register so that the admin doesn't have to be constantly on top of doing it manually. > > Very positive. They seem to really care about their customers' needs and add features accordingly. It is definitely my tool of choice. ----- Page : 1/6\ Suivant: [Page suivante](https://fr.capterra.ca/software/131277/oktopost?page=2) ## Liens - [Afficher sur Capterra](https://fr.capterra.ca/software/131277/oktopost) ## Cette page est disponible dans les langues suivantes. | Langue | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Données structurées