--- description: Brand24 : avantages et inconvénients. Lisez les avis clients, consultez les prix et découvrez les fonctionnalités. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Brand24 - Avis, notes, prix et abonnements - Capterra Canada 2026 --- Breadcrumb: [Accueil](/) > [Logiciels de marketing avec IA](/directory/34136/ai-marketing-tools/software) > [Brand24](/software/149054/brand24) # Brand24 Canonical: https://fr.capterra.ca/software/149054/brand24 Page : 1/11\ Suivant: [Page suivante](https://fr.capterra.ca/software/149054/brand24?page=2) > Accès instantané aux évocations concernant votre marque sur le web. > > Conclusion : 254 utilisateurs lui ont donné la note de **4.7/5**. Figure au meilleur classement pour **Probabilité de recommander le produit**. ----- ## Présentation ### Qui utilise Brand24? Brand24 s'adresse aux petites et moyennes marques dans le monde entier pour identifier et analyser les conversations en ligne pertinentes à leur entreprise afin d'obtenir des informations sur les clients, d'accroître leur satisfaction et les ventes. ## Statistiques et notes | Métrique | Notation | En détail | | **Note globale** | **4.7/5** | 254 Avis | | Simplicité | 4.7/5 | D'après l'ensemble des avis | | Support client | 4.8/5 | D'après l'ensemble des avis | | Rapport qualité-prix | 4.5/5 | D'après l'ensemble des avis | | Fonctionnalités | 4.4/5 | D'après l'ensemble des avis | | Pourcentage de recommandation | 80% | (8/10 Probabilité de recommander le produit) | ## À propos du vendeur - **Entreprise**: Brand24 - **Pays**: Wroc¿aw, Pologne - **Fondé**: 2011 ## Contexte commercial - **À partir de**: 199,00 $ US - **Type de licence**: (Version d’essai gratuite) - **Public cible**: Travailleur autonome, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+ - **Déploiement et plateformes**: Cloud, SaaS, web, Mac (ordinateur), Windows (ordinateur), Linux (ordinateur), Chromebook (ordinateur), Android (mobile), iPhone (mobile), iPad (mobile) - **Langues**: allemand, anglais, danois, espagnol, finnois, français, indonésien, italien, norvégien, néerlandais, polonais, portugais, suédois, tchèque, turc - **Pays disponibles**: Afrique du Sud, Allemagne, Anguilla, Antigua-et-Barbuda, Argentine, Aruba, Australie, Bahamas, Barbade, Belgique, Bermudes, Bolivie, Brésil, Bélize, Canada, Chili, Chine, Colombie, Costa Rica, Cuba et 55 de plus ## Fonctionnalités - Analyse de la concurrence - Analyse des campagnes - Analyse des sentiments - Analyse des tendances - Analyse visuelle - Ciblage du public - Collecte de données multicanal - Découverte d'influenceurs - Engagement des clients - Gestion de l'expérience client - Gestion de la réputation numérique - Gestion de projets - Gestion des campagnes - Gestion des contacts - Gestion des réponses - Hashtag Tracking - Intégration des médias sociaux - Media Monitoring - Mesure des performances - Monitoring - Notification en cas d'avis émis - Outils de collaboration - Rapports et analyses - Rapports et statistiques - Rapports personnalisables - Real-Time Notifications - Recherche/Filtre - Suivi de l'engagement - Suivi de la presse - Suivi des marques - Suivi des mots-clés - Suivi des médias sociaux - Suivi des promoteurs - Surveillance des avis émis - Surveillance des concurrents - Tableau de bord ## Intégrations (1 au total) - Slack ## Ressources d'aide - Service client/courriel - FAQ/forums - Base de connaissances - Support téléphonique - Chat/Clavardage ## Category - [Logiciels de marketing avec IA](https://fr.capterra.ca/directory/34136/ai-marketing-tools/software) ## Catégories connexes - [Logiciels de marketing avec IA](https://fr.capterra.ca/directory/34136/ai-marketing-tools/software) - [Logiciels de gestion de réputation en ligne](https://fr.capterra.ca/directory/30750/reputation-management/software) - [Outils de gestion des médias sociaux](https://fr.capterra.ca/directory/31028/social-media-monitoring/software) - [Outils marketing d'influence](https://fr.capterra.ca/directory/31337/influencer-marketing/software) - [Outils de gestion de réseaux sociaux](https://fr.capterra.ca/directory/30939/social-media-management/software) ## Logiciels similaires 1. [YouScan](https://fr.capterra.ca/software/173036/youscan) — 4.9/5 (107 reviews) 2. [Hootsuite](https://fr.capterra.ca/software/121701/hootsuite) — 4.4/5 (3795 reviews) 3. [Agorapulse](https://fr.capterra.ca/software/123971/agorapulse) — 4.6/5 (713 reviews) 4. [Sprout Social](https://fr.capterra.ca/software/121447/sprout-social) — 4.4/5 (606 reviews) 5. [Lyfpit](https://fr.capterra.ca/software/1011322/lyfpit) — 4.6/5 (138 reviews) ## Avis ### "Great service + Quality Data" — 5.0/5 > **Caleigh** | *12 octobre 2025* | Gestion d'organisme à but non lucratif | Taux de recommandation : 9.0/10 > > **Avantages**: Incredible service. \[sensitive content hidden\] was always there and would walk me through things and answer all questions promptly. Good value for money compared to other comparable services. Good quality data. Easy to use and learn how to use the platform (especially with \[sensitive content hidden\]). > > **Inconvénients**: The format of downloaded mentions in the PDF report looked weird and wasn't super user friendly. Downloading data in general could be a bit easier. Tracking hashtag impressions would also be great. > > Really great overall\! It's an intuitive and helpful platform and served our needs well. The helpfulness and promptness from people like \[sensitive content hidden\] really stood out, and makes me want to come back. Data exports could be improved a bit but overall it got what we needed and included helpful metrics like Advertising Value Equivalency. ----- ### "Brand24 make the invisible visible" — 5.0/5 > **Kuba** | *26 mars 2026* | Gestion d'organisme à but non lucratif | Taux de recommandation : 10.0/10 > > **Avantages**: What I value most about Brand24 is its incredible ability to "make the invisible visible" across dozens of small local communities in Poland. As an organization running the "Równać Szanse" program, we monitor youth projects in very small towns where traditional media monitoring often fails. Brand24 allows us to catch authentic stories from daily workshops and meetings, which we call "Moments of Power." The AI-driven insights and automated PDF reports save us around 10 to 15 hours of manual work every month. We also love the pace of development and the fact that the team is always one step ahead with new features. The partnership-based relationship with their support team makes the whole experience even better. > > **Inconvénients**: I have not encountered any significant issues or features that I dislike so far. The tool is very intuitive and the team updates it frequently. If I had to mention one challenge, the sheer volume of data can be overwhelming at first, but the filtering options and AI summaries do a great job of helping us manage it. It is honestly difficult to find flaws in a product that evolves as quickly as Brand24 does. > > Our overall experience with Brand24 has been transformative for our foundation. It solved a massive visibility gap for us by acting as our "digital eyes and ears" in small towns across Poland. Before using it, we struggled to track how local media and social platforms covered our daily workshops and meetings, which are the most important part of our youth development program. Now, we can ensure that young people remain the protagonists of these stories through sentiment analysis. It is a powerful, future-ready tool that provides immense value to any organization focusing on social impact and nationwide reach. ----- ### "Great platform backed by outstanding post-sales support" — 5.0/5 > **Eduardo** | *29 mai 2025* | Biens de consommation | Taux de recommandation : 10.0/10 > > **Avantages**: The post-sales support has been one of the best I’ve experienced with any monitoring tool. The Brand24 team genuinely takes the time to understand the business needs and provides personalized follow-up. The platform also delivers useful data to visualize mentions in real time, identify conversation spikes, and spot key influencers in a very intuitive way. > > **Inconvénients**: At first, it can be a bit tricky to fine-tune filters so that only the truly relevant mentions come through—especially when the keyword being tracked is broad. It would also be incredibly helpful to have the ability to combine reports from multiple projects into a single PDF file. That way, you could generate a consolidated report with only the projects you actually need to include, without having to export and merge them manually. > > My overall experience has been very positive. The platform does what it promises, and the customer support has been outstanding. We’ve been able to use Brand24 as a valuable starting point to build a more robust social listening strategy tailored to our brands and the Mexican market. The team’s support has made a big difference. ----- ### "Good but can be much better" — 3.0/5 > **Eli** | *7 juillet 2025* | Marketing et publicité | Taux de recommandation : 6.0/10 > > **Avantages**: The interface is great and easy to navigate and i liked that the report was generated for me when i requested for it > > **Inconvénients**: I asked for a call to take me through certain aspects and the response i got was for a suggestion to have an email conversation instead which was not sufficient. Also the results only go back as far as one year but i needed data from 2 to 3 years > > could have been better if we had that call i requested for because the request from my client was very specific ----- ### "Brand24 is great\!" — 5.0/5 > **Dana** | *5 janvier 2026* | Marketing et publicité | Taux de recommandation : 9.0/10 > > **Avantages**: I like the responsiveness of the team, from \[sensitive content hidden\] . They are very helpful with our inquiries. I also like the AI Brand Assistant tool. It helps me to create reports faster. > > **Inconvénients**: I do not see public Facebook profiles (only public pages are seen) and we were also to get mentions not related to the campaign (although this is very limited) > > 9/10 due to the reasons stated above. It's not really a con but it's something that added a step to our community management. Although I would say, having Brand24 really made our Community Managers' jobs easier. ----- Page : 1/11\ Suivant: [Page suivante](https://fr.capterra.ca/software/149054/brand24?page=2) ## Liens - [Afficher sur Capterra](https://fr.capterra.ca/software/149054/brand24) ## Cette page est disponible dans les langues suivantes. | Langue | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pl | | | pt | | | pt-PT | | | sv | | ----- ## Données structurées