---
description: Brand24 : avantages et inconvénients. Lisez les avis clients, consultez les prix et découvrez les fonctionnalités.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Brand24 - Avis, notes, prix et abonnements - Capterra Canada 2026
---

Breadcrumb: [Accueil](/) > [Outils de gestion des médias sociaux](/directory/31028/social-media-monitoring/software) > [Brand24](/software/149054/brand24)

# Brand24

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> Accès instantané aux évocations concernant votre marque sur le web.
> 
> Conclusion : 256 utilisateurs lui ont donné la note de **4.7/5**. Figure au meilleur classement pour **Probabilité de recommander le produit**.

-----

## Présentation

### Qui utilise Brand24?

Brand24 s'adresse aux petites et moyennes marques dans le monde entier pour identifier et analyser les conversations en ligne pertinentes à leur entreprise afin d'obtenir des informations sur les clients, d'accroître leur satisfaction et les ventes.

## Statistiques et notes

| Métrique | Notation | En détail |
| **Note globale** | **4.7/5** | 256 Avis |
| Simplicité | 4.7/5 | D'après l'ensemble des avis |
| Support client | 4.8/5 | D'après l'ensemble des avis |
| Rapport qualité-prix | 4.5/5 | D'après l'ensemble des avis |
|  Fonctionnalités | 4.4/5 | D'après l'ensemble des avis |
| Pourcentage de recommandation | 80% | (8/10 Probabilité de recommander le produit) |

## À propos du vendeur

- **Entreprise**: Brand24
- **Pays**: Wroc¿aw, Pologne
- **Entreprise fondée en**: 2011

## Contexte commercial

- **À partir de**: 199,00 $ US
- **Type de licence**:  (Version d’essai gratuite)
- **Public cible**: Travailleur autonome, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+
- **Déploiement et plateformes**: Cloud, SaaS, web, Mac (ordinateur), Windows (ordinateur), Linux (ordinateur), Chromebook (ordinateur), Android (mobile), iPhone (mobile), iPad (mobile)
- **Langues**: allemand, anglais, arabe, coréen, croate, danois, espagnol, finnois, français, hongrois, indonésien, italien, norvégien, néerlandais, polonais, portugais, roumain, slovaque, suédois, tchèque, thaï, turc, vietnamien
- **Pays disponibles**: Afrique du Sud, Allemagne, Anguilla, Antigua-et-Barbuda, Argentine, Aruba, Australie, Bahamas, Barbade, Belgique, Bermudes, Bolivie, Brésil, Bélize, Canada, Chili, Chine, Colombie, Costa Rica, Cuba et 55 de plus

##  Fonctionnalités

- AI Visibility Score
- Analyse de la concurrence
- Analyse des campagnes
- Analyse des sentiments
- Analyse des tendances
- Analyse visuelle
- Ciblage du public
- Citation Intelligence
- Collecte de données multicanal
- Competitive Benchmarking
- Découverte d'influenceurs
- Engagement des clients
- Gestion de l'expérience client
- Gestion de la réputation numérique
- Gestion de projets
- Gestion des campagnes
- Gestion des contacts
- Gestion des réponses
- Hashtag Tracking
- Intégration des médias sociaux
- Media Monitoring
- Mesure des performances
- Monitoring
- Multi-Language Tracking
- Multi-Platform AI Coverage
- Notification en cas d'avis émis
- Outils de collaboration
- Prompt Organization
- Rapports et analyses
- Rapports et statistiques
- Rapports personnalisables
- Real-Time Notifications
- Recherche/Filtre
- Response Position Analysis
- Share of Voice (SoV)
- Suivi de l'engagement
- Suivi de la presse
- Suivi des marques
- Suivi des mots-clés
- Suivi des médias sociaux
- Suivi des promoteurs
- Surveillance des avis émis
- Surveillance des concurrents
- Tableau de bord

## Intégrations (1 au total)

- Slack

## Ressources d'aide

- Service client/courriel
- FAQ/forums
- Base de connaissances
- Support téléphonique
- Chat/Clavardage

## Category

- [Outils de gestion des médias sociaux](https://fr.capterra.ca/directory/31028/social-media-monitoring/software)

## Catégories connexes

- [AI Search Visibility](https://fr.capterra.ca/directory/34597/ai-search-visibility/software)
- [Logiciels de marketing avec IA](https://fr.capterra.ca/directory/34136/ai-marketing-tools/software)
- [Logiciels de gestion de réputation en ligne](https://fr.capterra.ca/directory/30750/reputation-management/software)
- [Outils de gestion des médias sociaux](https://fr.capterra.ca/directory/31028/social-media-monitoring/software)
- [Outils marketing d'influence](https://fr.capterra.ca/directory/31337/influencer-marketing/software)

##  Logiciels similaires

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2. [Brandwatch](https://fr.capterra.ca/software/157048/brandwatch) — 4.2/5 (255 reviews)
3. [Hootsuite](https://fr.capterra.ca/software/121701/hootsuite) — 4.4/5 (3803 reviews)
4. [Agorapulse](https://fr.capterra.ca/software/123971/agorapulse) — 4.6/5 (713 reviews)
5. [Sprout Social](https://fr.capterra.ca/software/121447/sprout-social) — 4.4/5 (609 reviews)

## Avis

### "Great service + Quality Data" — 5.0/5

> **Caleigh** | *12 octobre 2025* | Gestion d'organisme à but non lucratif | Taux de recommandation : 9.0/10
> 
> **Avantages**: Incredible service. \[sensitive content hidden\] was always there and would walk me through things and answer all questions promptly. Good value for money compared to other comparable services. Good quality data. Easy to use and learn how to use the platform (especially with \[sensitive content hidden\]).
> 
> **Inconvénients**: The format of downloaded mentions in the PDF report looked weird and wasn't super user friendly. Downloading data in general could be a bit easier. Tracking hashtag impressions would also be great.
> 
> Really great overall\! It's an intuitive and helpful platform and served our needs well. The helpfulness and promptness from people like \[sensitive content hidden\] really stood out, and makes me want to come back. Data exports could be improved a bit but overall it got what we needed and included helpful metrics like Advertising Value Equivalency.

-----

### "Growth Hacking Manage" — 5.0/5

> **Bartłomiej** | *10 juillet 2025* | Matériel informatique | Taux de recommandation : 9.0/10
> 
> **Avantages**: I really like how easy it is to see what people are saying about our brand. It helps us understand our audience better, not just during a crisis but also in everyday projects. The AI features are super useful, and the analytics show more than just numbers – they give us a clear picture of our brand’s image.
> 
> **Inconvénients**: Sometimes there’s a lot of data, and it takes a bit of time to go through everything. But once you get used to it, it’s actually helpful.
> 
> Very positive. It’s a powerful tool that gives us both real-time mentions and deeper insights. We use it to track our brand voice, spot trends, and even improve projects based on what people say. It’s a great mix of monitoring and strategy support.

-----

### "An essential tool for PR and media monitoring" — 5.0/5

> **Bartłomiej** | *28 juillet 2026* | Administration juridique | Taux de recommandation : 10.0/10
> 
> **Avantages**: What we value most is the real-time monitoring and comprehensive media coverage. The platform is very easy to use, offers powerful analytics, and makes it simple to track brand mentions across news websites, social media, blogs, and forums. The reporting features save us a lot of time, and the intuitive interface allows our team to quickly find the insights we need.
> 
> **Inconvénients**: We haven't encountered any significant drawbacks. While there is always room for additional advanced analytics, the current feature set fully meets our needs.
> 
> Brand24 has become an essential part of our communications and PR strategy at Donateo Foundation. It enables us to monitor media coverage, track online conversations, and measure the impact of our campaigns in real time. The platform is intuitive, reliable, and provides valuable insights that help us make better communication decisions. The reports are clear, the alerts are timely, and the overall experience has been excellent.

-----

### "Good but can be much better" — 3.0/5

> **Eli** | *7 juillet 2025* | Marketing et publicité | Taux de recommandation : 6.0/10
> 
> **Avantages**: The interface is great and easy to navigate and i liked that the report was generated for me when i requested for it
> 
> **Inconvénients**: I asked for a call to take me through certain aspects and the response i got was for a suggestion to have an email conversation instead which was not sufficient. Also the results only go back as far as one year but i needed data from 2 to 3 years
> 
> could have been better if we had that call i requested for because the request from my client was very specific

-----

### "Turning Conversations into Strategy: Our Journey with Brand24" — 5.0/5

> **Jennifer** | *6 octobre 2025* | Services environnementaux | Taux de recommandation : 10.0/10
> 
> **Avantages**: Brand24 made it incredibly easy to get started with social listening. The setup was seamless, and there was virtually no learning curve, which is a huge relief when launching a new tool can often feel overwhelming. Their customer support team is fantastic, both during onboarding and as we continued to build out our program. They are responsive, knowledgeable, and genuinely invested in helping us succeed. Thanks to Brand24, we were able to quickly launch our social listening initiative and start sharing real-time insights about brand conversations across the business. It’s been a game-changer for how we understand and respond to our audience.
> 
> **Inconvénients**: Brand24’s filters can let irrelevant or incorrect content through, which affects the accuracy of insights. Boolean search and sentiment filters sometimes need refinement to better exclude noise or unrelated mentions, but that's the case with virtually any tool, so not really a con. Just more refinement may be needed to get drilled down to what we're looking for at times.
> 
> Brand24 has empowered us to launch a robust social listening program and share meaningful insights with our broader organization. We’ve been able to track brand conversations in real time, identify trends, and better understand our audience’s needs and perceptions.

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## Liens

- [Afficher sur Capterra](https://fr.capterra.ca/software/149054/brand24)

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