--- description: Interaction Studio : avantages et inconvénients. Lisez les avis clients, consultez les prix et découvrez les fonctionnalités. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Interaction Studio - Avis, notes, prix et abonnements - Capterra Canada 2026 --- Breadcrumb: [Accueil](/) > [Logiciels de personnalisation de site web](/directory/30965/personalization/software) > [Interaction Studio](/software/151923/evergage) # Interaction Studio Canonical: https://fr.capterra.ca/software/151923/evergage Page : 1/2\ Suivant: [Page suivante](https://fr.capterra.ca/software/151923/evergage?page=2) > La plateforme de personnalisation en temps réel d'Evergage permet aux spécialistes du marketing numérique de transformer le rêve d'un engagement client individualisé en réalité. > > Conclusion : 9 utilisateurs lui ont donné la note de **4.3/5**. Figure au meilleur classement pour **Probabilité de recommander le produit**. ----- ## Présentation ### Qui utilise Interaction Studio? Evergage est conçu pour et géré par les spécialistes du marketing numérique de moyennes et grandes entreprises B2C et B2B dans tous les secteurs d'activité. ## Statistiques et notes | Métrique | Notation | En détail | | **Note globale** | **4.3/5** | 9 Avis | | Simplicité | 3.6/5 | D'après l'ensemble des avis | | Support client | 4.1/5 | D'après l'ensemble des avis | | Rapport qualité-prix | 4.3/5 | D'après l'ensemble des avis | | Fonctionnalités | 4.3/5 | D'après l'ensemble des avis | | Pourcentage de recommandation | 80% | (8/10 Probabilité de recommander le produit) | ## À propos du vendeur - **Entreprise**: Salesforce - **Pays**: San Francisco, É.-U. - **Entreprise fondée en**: 2003 ## Contexte commercial - **Public cible**: 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+ - **Déploiement et plateformes**: Cloud, SaaS, web - **Langues**: anglais - **Pays disponibles**: États-Unis ## Fonctionnalités - A/B Testing - Analyse d'entonnoir - Analyse statistique - Ciblage comportemental - Ciblage du public - Gestion de contenu - Personnalisation - Personnalisation de site web - Profils de clients - Rapports et analyses - Real-Time Analytics - Real-Time Reporting - Recommandations - Segmentation de la clientèle - Split testing - Suivi comportemental - Suivi de l'engagement - Suivi des interactions entre utilisateurs - Suivi du temps passé sur le site - Tableau de bord d'activités - Tests multivariés - Third-Party Integrations - Web analytics - Éditeur visuel ## Intégrations (12 au total) - Act-On - Drupal - Google Ads - Google Analytics 360 - HubSpot Marketing Hub - LinkedIn for Business - Marketo Engage - NetSuite - Oracle Eloqua Marketing Automation - Salesforce Sales Cloud - SugarCRM - WordPress ## Ressources d'aide - Service client/courriel - FAQ/forums - Base de connaissances - Support téléphonique - Chat/Clavardage ## Category - [Logiciels de personnalisation de site web](https://fr.capterra.ca/directory/30965/personalization/software) ## Catégories connexes - [Logiciels de personnalisation de site web](https://fr.capterra.ca/directory/30965/personalization/software) - [Outils d'AB testing](https://fr.capterra.ca/directory/30896/ab-testing/software) - [Logiciels CDP (Customer Data Platform)](https://fr.capterra.ca/directory/31334/customer-data-platform/software) - [Outils de content marketing](https://fr.capterra.ca/directory/30796/content-marketing/software) - [Outils de web analytics](https://fr.capterra.ca/directory/30073/web-analytics/software) ## Logiciels similaires 1. [Lucky Orange](https://fr.capterra.ca/software/150695/lucky-orange) — 4.7/5 (260 reviews) 2. [Jahia](https://fr.capterra.ca/software/196073/jahia) — 4.6/5 (59 reviews) 3. [Bloomreach](https://fr.capterra.ca/software/173203/bloomreach) — 4.8/5 (56 reviews) 4. [Intellimize](https://fr.capterra.ca/software/186957/intellimize) — 4.7/5 (3 reviews) 5. [Spotler Activate](https://fr.capterra.ca/software/219180/squeezely) — 4.3/5 (15 reviews) ## Avis ### "Evergage is a great platform to engage your customer in a personalized and strategic manner." — 4.0/5 > **Utilisateur vérifié** | *17 janvier 2018* | Taux de recommandation : 7.0/10 > > **Avantages**: The software is an affordable platform which allows a marketer to A|B test and essentially personalize content on a variety of datapoints. At a previous position, we would have customers who went to click and leave the cart, be served up a 10% coupon before leaving in an effort to encourage the purchase. You can also test landing pages, and setup triggers based upon audience demographics, etc. A full suite of analytics will also be available to help you analyze the efficiency of your messages. All of this can be done across previous customer segments, or existing customer segments. Customer support is dedicated and strong. > > **Inconvénients**: There's not a ton to dislike about Evergage. The prices are reasonable, the support is strong, and the platform has a ton of features to allow a marketer to successfully conduct an A|B test, content/message customization, and more automated personalized ways of communication with one's target audience. > > The ability to A|B test different website pages, communications, and messages based upon multiple datapoints, segmentation, and personalization at a reasonable price. ----- ### "A Conversion Tool for Small Companies" — 4.0/5 > **Alicia** | *29 mars 2023* | Bijoux et produits de luxe | Taux de recommandation : 8.0/10 > > **Avantages**: i found i was able to use the data to score and improve customer engagement on my website by testing different landing pages or adding personalization points to my campaigns. > > **Inconvénients**: There was a steep learning curve when it came to AB testing but i appreciate that i did not need coding experience. > > Overall this is a strong tool for small companies but it can be a bit finicky on the mobile phone. ----- ### "Could be better" — 4.0/5 > **Utilisateur vérifié** | *28 avril 2020* | Divertissement | Taux de recommandation : 5.0/10 > > **Avantages**: What amazes me about this tool are the possibilities it gives you, there are so many features and so many things this can be utilized for. The interface is quite user friendly and you get use to it pretty fast > > **Inconvénients**: The amount of things it allows you to do comes at the cost of some technical difficulties. Sometimes we have issues testing the prepared campaigns before going live, we have to reinstall the Chrome extension that is available multiple times to get it to work > > Generally it is a great tool that allows you to do great deals of things. ----- ### "Good Software for Real-Time Analysis" — 4.0/5 > **Utilisateur vérifié** | *4 décembre 2019* | Marketing et publicité | Taux de recommandation : 8.0/10 > > **Avantages**: Evergage helps me to turn difficult tasks into simple ones. For example: helps us completely target and personalize our campaigns. It's very easy to configure\! The tool has a great support team, they are available at all hours and help organizations with strategy \& everyday needs. > > **Inconvénients**: There isn't much I dislike about Evergage. Sometimes the tool buggy and crashes. It has a medium learning curve. Initially, is hard to learn how to build learning recipes. ----- ### "Very easy to use conversion tool ideal for small companies" — 5.0/5 > **Utilisateur vérifié** | *29 août 2018* | Marketing et publicité | Taux de recommandation : 9.0/10 > > **Avantages**: It is very easy to create audiences and see a preview of what we are looking for as an objective. The analysis in the application is very good to check the efficiency of campaigns and based on that to adjust settings. The price quality ratio is excellent, it is not expensive for the functions it has. The support is another high point, with people willing, with advanced knowledge. > > **Inconvénients**: There are no cons worth mentioning, maybe the only thing I noticed is that the learning curve with some functions is a little complicated, but it is understood that to use this type of platform you must have prior knowledge in AB testing > > We are creating a department specialized in ecommerce within the agency where I work and we give great importance to the AB testing tools; we have used Evergage and it has been a rewarding experience. ----- Page : 1/2\ Suivant: [Page suivante](https://fr.capterra.ca/software/151923/evergage?page=2) ## Liens - [Afficher sur Capterra](https://fr.capterra.ca/software/151923/evergage) ## Cette page est disponible dans les langues suivantes. | Langue | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | ----- ## Données structurées