--- description: Critical Impact : avantages et inconvénients. Lisez les avis clients, consultez les prix et découvrez les fonctionnalités. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Critical Impact - Avis, notes, prix et abonnements - Capterra Canada 2026 --- Breadcrumb: [Accueil](/) > [Outils de marketing par courriel](/directory/30013/email-marketing/software) > [Critical Impact](/software/154972/critical-impact) # Critical Impact Canonical: https://fr.capterra.ca/software/154972/critical-impact Page : 1/3\ Suivant: [Page suivante](https://fr.capterra.ca/software/154972/critical-impact?page=2) > Système d'automatisation du marketing comprenant la messagerie e-mail automatisée, les tests A/B et la messagerie SMS. > > Conclusion : 44 utilisateurs lui ont donné la note de **4.5/5**. Figure au meilleur classement pour **Probabilité de recommander le produit**. ----- ## Présentation ### Qui utilise Critical Impact? Pour les marketeurs et les entreprises de toute taille. ## Statistiques et notes | Métrique | Notation | En détail | | **Note globale** | **4.5/5** | 44 Avis | | Simplicité | 4.5/5 | D'après l'ensemble des avis | | Support client | 4.5/5 | D'après l'ensemble des avis | | Rapport qualité-prix | 4.4/5 | D'après l'ensemble des avis | | Fonctionnalités | 4.5/5 | D'après l'ensemble des avis | | Pourcentage de recommandation | 90% | (9/10 Probabilité de recommander le produit) | ## À propos du vendeur - **Entreprise**: Critical Impact Software - **Pays**: McLean, É.-U. ## Contexte commercial - **Public cible**: 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+ - **Déploiement et plateformes**: Cloud, SaaS, web - **Langues**: anglais - **Pays disponibles**: Canada, États-Unis ## Fonctionnalités - A/B Testing - API - Actions découlant d'un événement - Analyse des campagnes - Autoresponders - CAN-SPAM Compliance - Campagnes de drip marketing - Champs personnalisables - Fonction de glisser-déposer - Gestion des abonnés - Gestion des contacts - Gestion des courriels - Gestion des listes - Gestion des modèles - Mobile Optimization - Modèles de courriels - Pages de renvoi et formulaires web - Personnalisation - Planification des campagnes - Rapports et analyses - Saisie de leads - Segmentation de la clientèle - Suivi des clics - Suivi des courriels - Third-Party Integrations - Éditeur WYSIWYG ## Intégrations (2 au total) - Google Analytics 360 - Zapier ## Ressources d'aide - Service client/courriel - FAQ/forums - Base de connaissances - Support téléphonique ## Category - [Outils de marketing par courriel](https://fr.capterra.ca/directory/30013/email-marketing/software) ## Catégories connexes - [Outils de marketing par courriel](https://fr.capterra.ca/directory/30013/email-marketing/software) - [Logiciels pour emails](https://fr.capterra.ca/directory/31341/email-verification-tools/software) - [Logiciels de lead nurturing](https://fr.capterra.ca/directory/31563/lead-nurturing/software) - [Logiciels de page de renvoi (landing page)](https://fr.capterra.ca/directory/30844/landing-page/software) - [Logiciels de suivi des courriels](https://fr.capterra.ca/directory/31325/email-tracking/software) ## Logiciels similaires 1. [Constant Contact](https://fr.capterra.ca/software/31898/constant-contact) — 4.3/5 (2923 reviews) 2. [Omnisend](https://fr.capterra.ca/software/153508/omnisend) — 4.7/5 (836 reviews) 3. [Acumbamail](https://fr.capterra.ca/software/195838/acumbamail) — 4.6/5 (155 reviews) 4. [GetResponse](https://fr.capterra.ca/software/153948/getresponse) — 4.2/5 (521 reviews) 5. [Mailjet](https://fr.capterra.ca/software/130105/mailjet) — 4.2/5 (453 reviews) ## Avis ### "Review of Critical Impact" — 5.0/5 > **Vikas** | *11 mai 2023* | Services et technologies de l'information | Taux de recommandation : 9.0/10 > > **Avantages**: Critical impact offers drag-and-drop email builder. This feature allows users to create emails without needing to have any coding or design experience. The software includes a spam checker that ensures emails are not caught by spam filters and go directly to the inbox. Moreover, the software uses industry-standard authentication protocols such as SPF, DKIM, and DMARC to increase deliverability rates. > > **Inconvénients**: The pricing plans can be a bit confusing, which may make it difficult for users to determine which plan is best suited for their needs. Rest of the software works fine for me. > > Critical Impact is an email marketing software that allows businesses and organizations to create, send, and track email campaigns. It offers an user-friendly interface, which makes it easy for even non-technical users to create visually appealing and engaging emails.Critical Impact also offers robust reporting and analytics features. Users can track opens, clicks, and conversions, and use this data to optimize future campaigns. Additionally, the software includes integration with Google Analytics, allowing users to track website traffic generated by their email campaigns. ----- ### "Critical Impact - best SAAS provider I have ever used" — 5.0/5 > **Utilisateur vérifié** | *31 mai 2022* | Édition | Taux de recommandation : 10.0/10 > > **Avantages**: \* Customer Service is through-the-roof great. \* Their system just works. No outages. No crazy updates or refreshes where all of a sudden you don't know where anything is. Simple and reliable. \* Loads of reporting options and powerful features easily available \* Powerful API lets you do lots of stuff from inside your own application > > **Inconvénients**: \* Very hard to come up with anything negative. Hmm. Maybe sometimes their UI looks a little bit dated? > > For a number of years we switched from one email service provider to another. We were on Silverpop. Before that was some other provider whose name I can't even recall. All were iffy, heavy on promise but low on delivery. But once we switched to Critical Impact, I have considered our email problems permanently and completely solved. I won't even take calls from any other email provider, that's how good I feel about CI. When you deal with CI, you are dealing directly with the people who UNDERSTAND their system, who built it and run it and maintain it, not some low-level phone person who has no idea how it even works. Their system is clean and straightforward: you have subscribers, and they belong to lists. You build an email message, and you send it to a list. The concepts are clear, not hidden behind some weird pseudo-babble that only obfuscates what you're trying to do. You just want to send emails and make sure they get to your recipients, right? And understand who read it, who opened it, who clicked on it? If the answer is yes, CI is what you want. Yes, there are bells and whistles in here -- we use a lot of them, in fact. The reporting is excellent. The percentage of our emails delivered is excellent. We send a lot of emails to a lot of subscribers -- we have more than 10 different newsletters going out every week. I never have to think about CI at all. It all just works. I sleep better knowing that CI runs our email business. You will too. ----- ### "Cannot be trusted with your data" — 1.0/5 > **Faith** | *16 janvier 2024* | Services juridiques | Taux de recommandation : 0.0/10 > > **Avantages**: Relatively easy to use. Too bad the company is no longer trustworthy. > > **Inconvénients**: Sends started failing in 2023. Tech issues galore in 2023. Used for 10 years. \[sensitive content hidden\] required new contracts and is unethical. Held my data - emails, etc. - hostage when I didn't sign contract fast enough and required I WIRE money to get access to my data. CANNOT BE TRUSTED WITH YOUR DATA. > > I started using them in 2015. Prior to 2023, they were excellent. In 2023, my email stopped getting through to my customers, they had tons of tech issues and then the people I liked best left the company. \[sensitive content hidden\] is unethical. He has ruined the company. Your data is not safe. When I did not sign a contract quickly enough - though I had not had one in the entire ten years I used them - without warning he cut off my access to my lists and forced me to wire money to get access, even though I did not owe them money. I paid my invoices on time monthly for ten years, paying more than $240,000, and yet the new \[sensitive content hidden\] held my data hostage for $500 because he didn't like that I was hesitant to sign a contract. I was hesitant due to all of the tech issues in 2023. I probably would have signed it, until he cut off my access without any warning and held my data hostage. He was rude and obnoxious in his emails and, frankly, has ruined the company. Employees are leaving and even his tech folks acknowledge there are now huge issues there. Avoid them until they get it together and \[sensitive content hidden\]. is gone and they have a \[sensitive content hidden\] and their ethics return. ----- ### "Solid Product for the Cost" — 4.0/5 > **Austin** | *26 mai 2022* | Édition | Taux de recommandation : 7.0/10 > > **Avantages**: The calendar page is very helpful to see which deployments are going out on which day, especially with multiple team members working in the platform collaboratively. The message editor was easy to learn. The ability to search for subscribers by custom fields is super helpful as well. The aggregate message metrics page for each deployment is organized very nicely and allows for exportable one-page reports. Also, exporting of data/lists in general is MUCH faster than our previous platform—it takes less than a minute for even large exports. > > **Inconvénients**: They tout a lot of pre-built data reports you can export, but many of them are not particularly helpful for what we need. It does not come by default with an option to export all raw data for an email deployment (along with custom field data), and they were originally going to charge several hundred dollars to have this report custom built. This seemed strange considering how standard of a report this seemed to me. There are also other reports that seem to only be accessible by having the engineering team develop custom reports, which I'm guessing is just a way to upsell. Also, to my knowledge, you cannot automatically schedule redeployments to the non-opens, it makes you create a dynamic list after the first deployment is already completed, and then you can customize the parameters for the dynamic list. The dynamic list feature is cool, but it requires additional steps that are annoying. It comes with a feature that supposedly filters out bot clicks, but we still see a handful of them coming through, which then need to be manually filtered out when determining metrics reports. > > Overall, it definitely does the job. There were some hiccups in the process of switching over from our previous platform as we figured out where certain features were located, but overall, I am relatively pleased with the performance, especially for the price. We are a small company, but we have a lot of subscribers/send a high volume of emails, so it was difficult to find a platform that had competitive pricing that catered to our needs. The customer service is generally very quick to respond, which I do appreciate, although the way they respond to questions (that to me seem to be ones other people would have as well) makes it seem like they're either a small company or a relatively new platform—we had an issue where our ad blockers were blocking banner ads we were placing in the message editor for only certain users (had no idea this was even possible), and with how common ad blockers are, I was shocked that they hadn't run into this problem before. ----- ### "A standard emails marketing software." — 4.0/5 > **Bett** | *3 décembre 2023* | Énergies renouvelables et environnement | Taux de recommandation : 9.0/10 > > **Avantages**: Easy training and learning. The product has no breaches it does not fail. > > **Inconvénients**: I have nothing to complain about the product it is superb. > > The product is the best of it's kind it is worth the investment. ----- Page : 1/3\ Suivant: [Page suivante](https://fr.capterra.ca/software/154972/critical-impact?page=2) ## Liens - [Afficher sur Capterra](https://fr.capterra.ca/software/154972/critical-impact) ## Cette page est disponible dans les langues suivantes. | Langue | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | ----- ## Données structurées