---
description: Adjust : avantages et inconvénients. Lisez les avis clients, consultez les prix et découvrez les fonctionnalités.
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title: Adjust - Avis, notes, prix et abonnements - Capterra Canada 2026
---

Breadcrumb: [Accueil](/) > [Logiciels pour UX mobile](/directory/30936/mobile-analytics/software) > [Adjust](/software/156559/adjust)

# Adjust

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> Adjust est la plateforme d'analytiques de confiance des marketeurs mobiles dans le monde entier.
> 
> Conclusion : 26 utilisateurs lui ont donné la note de **4.2/5**. Figure au meilleur classement pour **Probabilité de recommander le produit**.

-----

## Présentation

### Qui utilise Adjust?

Managers UA, marketeurs mobiles, managers BI, développeurs d'apps et propriétaires d'apps dans toutes les verticales.

## Statistiques et notes

| Métrique | Notation | En détail |
| **Note globale** | **4.2/5** | 26 Avis |
| Simplicité | 3.7/5 | D'après l'ensemble des avis |
| Support client | 4.5/5 | D'après l'ensemble des avis |
| Rapport qualité-prix | 3.4/5 | D'après l'ensemble des avis |
|  Fonctionnalités | 4.1/5 | D'après l'ensemble des avis |
| Pourcentage de recommandation | 70% | (7/10 Probabilité de recommander le produit) |

## À propos du vendeur

- **Entreprise**: Adjust
- **Pays**: Berlin, Allemagne
- **Entreprise fondée en**: 2012

## Contexte commercial

- **À partir de**: 129,00 €
- **Type de licence**:  (Version gratuite disponible) (Version d’essai gratuite)
- **Public cible**: Travailleur autonome, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+
- **Déploiement et plateformes**: Cloud, SaaS, web, Mac (ordinateur), Windows (ordinateur)
- **Langues**: anglais, chinois, coréen, espagnol, français, japonais, portugais, russe, turc, vietnamien
- **Pays disponibles**: Afghanistan, Afrique du Sud, Albanie, Algérie, Allemagne, Andorre, Angola, Anguilla, Antigua-et-Barbuda, Arabie saoudite, Argentine, Arménie, Aruba, Australie, Autriche, Azerbaïdjan, Bahamas, Bahreïn, Bangladesh, Barbade et 208 de plus

##  Fonctionnalités

- A/B Testing
- Analyse d'entonnoir
- Analyse des campagnes
- Analyse par cohorte
- Attribution entre canaux
- Attribution multi touch
- Cartographie du parcours client
- Ciblage du public
- Gestion de la publicité
- Gestion des campagnes
- Modélisation de l'attribution
- ROI Tracking
- Rapports et analyses
- Segmentation de la clientèle
- Suivi comportemental
- Suivi des conversions
- Suivi des rétentions
- Suivi des événements intégrés aux applications

## Intégrations (8 au total)

- Google Analytics 360
- Instagram
- Meta for Business
- Snapchat for Business
- Taboola
- TikTok
- Twitter/X
- Vungle

## Ressources d'aide

- Service client/courriel
- FAQ/forums
- Base de connaissances
- Support téléphonique
- Chat/Clavardage

## Category

- [Logiciels pour UX mobile](https://fr.capterra.ca/directory/30936/mobile-analytics/software)

## Catégories connexes

- [Logiciels pour UX mobile](https://fr.capterra.ca/directory/30936/mobile-analytics/software)
- [Logiciels d'attribution marketing](https://fr.capterra.ca/directory/31081/marketing-attribution/software)

##  Logiciels similaires

1. [AppsFlyer](https://fr.capterra.ca/software/156811/appsflyer) — 4.5/5 (138 reviews)
2. [CTM](https://fr.capterra.ca/software/152004/call-tracking-software) — 4.7/5 (159 reviews)
3. [Voluum](https://fr.capterra.ca/software/145771/voluum) — 4.5/5 (126 reviews)
4. [Dreamdata](https://fr.capterra.ca/software/197705/dreamdata-io) — 4.8/5 (55 reviews)
5. [Looker](https://fr.capterra.ca/software/169053/looker) — 4.5/5 (285 reviews)

## Avis

### "Challenging for tracking app installs" — 2.0/5

> **Heather** | *21 octobre 2024* | Télécommunications | Taux de recommandation : 4.0/10
> 
> **Avantages**: I liked using Adjust to generate tracking links.
> 
> **Inconvénients**: I found Adjust's tracking was difficult to process.
> 
> Ultimately, we decided to part ways with Adjust and move to a new MMP instead.

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### "Good enough, but could be better." — 4.0/5

> **Eduardo** | *1 juin 2020* | Télécommunications | Taux de recommandation : 8.0/10
> 
> **Avantages**: Most of the features are very intuitive, you can easily set up a new customer tracking link or add new events with just few clicks away. The testing console it's been a life savier for us, most of the time we do not have access to the source code so we use it for debugging new implementantions and fingerprinting.
> 
> **Inconvénients**: Despite of the all easyness found in Adjust we do miss a more user friendly analytics enviroment. Yes, we have access to the statistics but it is hard for the high level manager (and some of the day-to-day users) to have upfront, easy and direct insights from the platform. Some graphics showing CTIT to detect bad traffic, daily installs monitoring, assisted conversion and so on.

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### "Powerful tool, but UI and payments methods needs to improve." — 5.0/5

> **Utilisateur vérifié** | *2 juin 2020* | Banque | Taux de recommandation : 7.0/10
> 
> **Avantages**: the information available such as uninstall, click time, impressions, partner cost (facebook and google), are of great value to large advertisers, with large investments in paid mobile media.
> 
> **Inconvénients**: The purpose of Adjust is to assist with mobile attribution, and it does this very well; however, the user interface and campaign setting are not designed for applications that serve multiple business units.&#10;&#10;and the lack of a local payment method, generates many unnecessary tax costs.

-----

### "A Necessary Evil" — 4.0/5

> **Utilisateur vérifié** | *12 décembre 2018* | Jeux vidéos | Taux de recommandation : 4.0/10
> 
> **Avantages**: When set up correctly, it does provide attribution data...but there must be a better way\!  &#10;Good technical support
> 
> **Inconvénients**: - the UI is clunky and non-intuitive&#10;- it's overpriced for what you get
> 
> It's a necessary evil when you need attribution data.  There are others, but most of our partners use Adjust.  I really don't like the UI where you must click on an item a second time to get it to go away.  It's difficult to learn and even the best / most experienced engineers seem to set it up wrong.  Be ready to reach out to support if you're new to the platform as they are good.

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### "Valuable tracking information for your mobile app" — 4.0/5

> **Ozan** | *23 octobre 2019* | Logiciels | Taux de recommandation : 8.0/10
> 
> **Avantages**: Adjust is a valuable tracking tool for your mobile applications. When it comes to sales, attribution and conversion data Adjust gives really good and detailed information. You can also track custom links for conversion which is really essential when working with social media influencers. You can create a link and track which one generates more sales, downloads etc. &#10;Maybe the best part of Adjust is generating lookalike audiences for converting users so you can use it any ad platform supporting to import lookalike audiences.
> 
> **Inconvénients**: The user interface of admin panel is far away from being easy to use. Setup SDK should be another headache. It is ok that Adjust serves great insights but the price should be very very high when you activated the ad channel tracking.
> 
> Adjust gives great audience data with ad intelligence. But it is not very easy to implement and use. And it should be really expensive when you activated tracking of all of the ad channels you used.

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## Liens

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