--- description: Amplitude : avantages et inconvénients. Lisez les avis clients, consultez les prix et découvrez les fonctionnalités. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Amplitude - Avis, notes, prix et abonnements - Capterra Canada 2026 --- Breadcrumb: [Accueil](/) > [Logiciels PDM](/directory/30599/product-data-management/software) > [Amplitude](/software/158741/amplitude) # Amplitude Canonical: https://fr.capterra.ca/software/158741/amplitude Page : 1/4\ Suivant: [Page suivante](https://fr.capterra.ca/software/158741/amplitude?page=2) > Solution d'analytique web et mobile basée sur le cloud qui permet aux entreprises de cartographier le parcours des utilisateurs et qui contribue à fidéliser les clients. > > Conclusion : 67 utilisateurs lui ont donné la note de **4.6/5**. Figure au meilleur classement pour **Probabilité de recommander le produit**. ----- ## Présentation ### Qui utilise Amplitude? Solution d'analytique web et mobile qui permet aux entreprises de toutes tailles de convertir et de fidéliser leurs clients grâce à des outils tels que des données comportementales, des opinions, des avis, etc. ## Statistiques et notes | Métrique | Notation | En détail | | **Note globale** | **4.6/5** | 67 Avis | | Simplicité | 4.1/5 | D'après l'ensemble des avis | | Support client | 4.4/5 | D'après l'ensemble des avis | | Rapport qualité-prix | 4.4/5 | D'après l'ensemble des avis | | Fonctionnalités | 4.6/5 | D'après l'ensemble des avis | | Pourcentage de recommandation | 90% | (9/10 Probabilité de recommander le produit) | ## À propos du vendeur - **Entreprise**: Amplitude - **Pays**: San Francisco, É.-U. - **Fondé**: 2012 ## Contexte commercial - **À partir de**: 995,00 $ US - **Type de licence**: (Version gratuite disponible) - **Public cible**: Travailleur autonome, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+ - **Déploiement et plateformes**: Cloud, SaaS, web - **Langues**: anglais - **Pays disponibles**: États-Unis ## Fonctionnalités - A/B Testing - Analyse d'entonnoir - Analyse par cohorte - Ciblage comportemental - Gestion des campagnes - Rapports et analyses - Real-Time Reporting - Recommandations - Segmentation de la clientèle - Suivi de l'engagement - Suivi des conversions - Suivi des interactions entre utilisateurs - Suivi des rétentions - Suivi des événements intégrés aux applications - Suivi du temps passé sur le site - Suivi et analyse de l'utilisation - Tableau de bord - Visualisation de données - Web analytics ## Intégrations (1 au total) - Segment ## Ressources d'aide - Service client/courriel - Base de connaissances - Chat/Clavardage ## Category - [Logiciels PDM](https://fr.capterra.ca/directory/30599/product-data-management/software) ## Catégories connexes - [Logiciels PDM](https://fr.capterra.ca/directory/30599/product-data-management/software) - [Logiciels CDP (Customer Data Platform)](https://fr.capterra.ca/directory/31334/customer-data-platform/software) - [Logiciels pour UX mobile](https://fr.capterra.ca/directory/30936/mobile-analytics/software) - [Outils de web analytics](https://fr.capterra.ca/directory/30073/web-analytics/software) - [Logiciels d'analyse produit](https://fr.capterra.ca/directory/32915/product-analytics/software) ## Logiciels similaires 1. [Lucky Orange](https://fr.capterra.ca/software/150695/lucky-orange) — 4.7/5 (260 reviews) 2. [Google Analytics 360](https://fr.capterra.ca/software/177042/google-analytics) — 4.7/5 (8089 reviews) 3. [Mixpanel](https://fr.capterra.ca/software/158740/mixpanel) — 4.5/5 (145 reviews) 4. [Pendo](https://fr.capterra.ca/software/151951/pendo-platform) — 4.5/5 (238 reviews) 5. [Heap](https://fr.capterra.ca/software/147216/heap) — 4.5/5 (42 reviews) ## Avis ### "Great software for product and customer acquisition analysis" — 5.0/5 > **Jovan** | *3 décembre 2019* | Logiciels | Taux de recommandation : 10.0/10 > > **Avantages**: With Amplitude, you can really dig very deep into the data you need. With this tool, you can measure both product and marketing metrics which provides you a holistic overview of everything you really need. > > **Inconvénients**: Setting up events you want to track can be tough. The overall tool learning curve can take a lot of time. Sometimes problems can occur in UTM tagging. > > Now we are using one tool instead of three tools in combination for the same thing. ----- ### "Best-in-class for Product Analytics" — 5.0/5 > **Utilisateur vérifié** | *20 décembre 2023* | Internet | Taux de recommandation : 10.0/10 > > **Avantages**: - Really powerful analytics visualizations: you can analyze your data in many different ways and do it fast - Tons of advanced features: configuration, data ingestion and so on. - Customer-focus: constantly listening to what the market needs and delivering - Innovation: they are always ahead of the competition and launch the best features - Great support team from past experiences > > **Inconvénients**: - It is pretty pricey, specially if your business is low-margin and high traffic - The tool requires some learning effort. Is not very complicated, but you need to dedicate a bit to the basics. Some things could also be more intuitive. > > A couple of years ago our company BrainTesting launched a psychological evaluation platform, offering as a first product a renewed IQ test. I knew firsthand of the power of Amplitude and needed to understand why very few users where buying our product. In a breeze, we installed it in our landing website https://www.brain-testing.org and also on our application and pinpointed where the conversion issues were occuring. We could exactly tell which stages of the funnel where working and what users were doing. We started with the Free product and I must say it is incredible the level of value they offer for free. Some advanced features are not available, yet it is so much nevertheless that you can do. If things go better, we will definitely upgrade soon. After the initial analytical success, we have continued building analysis on Amplitude. First we prepared different analysis of how users behaved in our website. Second we analyzed in heavier detail how everything in the app went. Another great thing is how you can easily organize everything in order to be able to find it. Of course, there is work on your side first. Lastly, we created dashboards where we tracked how the main KPIs of those analysis are doing daily. Now we are focusing on diving deep into customer segments and how we can best tackle each experience. We look forward to continue having Amplitude as our analytical go-to partner. ----- ### "Good free plan but not many features." — 3.0/5 > **Utilisateur vérifié** | *2 avril 2018* | Logiciels | Taux de recommandation : 5.0/10 > > **Avantages**: It is free the use and has a nice dashboard that is customizable. It has user profiles like Mixpanel but they are much harder to access as there is no searchable list of user profiles. Also has a real time stream of events. > > **Inconvénients**: It has no where near the features of others like Mixpanel. Doesn't have an iOS app or any API to access your analytics data. Also there is no prebuilt dashboard like Flurry where you can get a general overview instead you have to create your own dashboards/charts. I will probably go with Flurry for free analytics for my next project and if you are looking for something better Mixpanel is probably the best out there but it is very expensive. > > Cheap analytics with a good set of features. ----- ### "Wonderful for Product Analytics" — 5.0/5 > **Kaustubh** | *11 février 2023* | E-learning | Taux de recommandation : 10.0/10 > > **Avantages**: - Very quick data visualization capabilities DIY- Extremely simple setup- Different options for different use-cases (Eg: Engagement, Monetization, Retention) > > **Inconvénients**: - Limitation in "join" functionalities to group multiple events > > Exceptionally amazing. ----- ### "Amplitude is a must have for marketers and product managers." — 4.0/5 > **Ankan** | *6 octobre 2023* | Production audiovisuelle | Taux de recommandation : 9.0/10 > > **Avantages**: Funnels and data visualization. Also the integrations with other platforms like Rudderstack, Braze, etc. > > **Inconvénients**: Speed of page loads. The report building workflow is cumbersome. > > Overall a satisfied user. Just wish it was faster. ----- Page : 1/4\ Suivant: [Page suivante](https://fr.capterra.ca/software/158741/amplitude?page=2) ## Liens - [Afficher sur Capterra](https://fr.capterra.ca/software/158741/amplitude) ## Cette page est disponible dans les langues suivantes. | Langue | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ko | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Données structurées