---
description: Google Data Studio : avantages et inconvénients. Lisez les avis clients, consultez les prix et découvrez les fonctionnalités.
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title: Google Data Studio - Avis, notes, prix et abonnements - Capterra Canada 2026
---

Breadcrumb: [Accueil](/) > [Outils BI (Business intelligence)](/directory/23/business-intelligence/software) > [Google Data Studio](/software/190616/data-studio)

# Google Data Studio

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> Aide les entreprises à mieux comprendre leurs données grâce à des tableaux de bord et des rapports.
> 
> Conclusion : 336 utilisateurs lui ont donné la note de **4.5/5**. Figure au meilleur classement pour **Probabilité de recommander le produit**.

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## Statistiques et notes

| Métrique | Notation | En détail |
| **Note globale** | **4.5/5** | 336 Avis |
| Simplicité | 4.1/5 | D'après l'ensemble des avis |
| Support client | 3.7/5 | D'après l'ensemble des avis |
| Rapport qualité-prix | 4.7/5 | D'après l'ensemble des avis |
|  Fonctionnalités | 4.3/5 | D'après l'ensemble des avis |
| Pourcentage de recommandation | 90% | (9/10 Probabilité de recommander le produit) |

## À propos du vendeur

- **Entreprise**: Google

## Contexte commercial

- **Type de licence**:  (Version gratuite disponible)
- **Public cible**: Travailleur autonome, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+
- **Déploiement et plateformes**: Cloud, SaaS, web
- **Langues**: anglais
- **Pays disponibles**: États-Unis

##  Fonctionnalités

- Analyse visuelle
- Connecteurs de données
- Création de tableaux de bord
- Fonction de glisser-déposer
- Gestion des données
- Modèles personnalisables
- Outils de collaboration
- Rapports ad hoc
- Rapports et analyses
- Rapports et statistiques
- Rapports personnalisables
- Real-Time Analytics
- Real-Time Reporting
- Recherche/Filtre
- Sources de données multiples
- Suivi des indicateurs clés de performance
- Tableau de bord
- Tableau de bord personnalisable
- Visualisation de données

## Intégrations (8 au total)

- Google Ads
- Google Analytics 360
- Google Campaign Manager 360
- Google Cloud SQL
- Google Sheets
- MySQL
- PostgreSQL
- YouTube

## Ressources d'aide

- Service client/courriel
- Base de connaissances

## Category

- [Outils BI (Business intelligence)](https://fr.capterra.ca/directory/23/business-intelligence/software)

## Catégories connexes

- [Outils BI (Business intelligence)](https://fr.capterra.ca/directory/23/business-intelligence/software)
- [Outils de data visualisation](https://fr.capterra.ca/directory/30696/data-visualization/software)
- [Outils de reporting](https://fr.capterra.ca/directory/30053/reporting/software)
- [Outils de tableaux de bord](https://fr.capterra.ca/directory/30839/dashboard/software)
- [Logiciels de statistiques](https://fr.capterra.ca/directory/30752/statistical-analysis/software)

##  Logiciels similaires

1. [Microsoft Power BI](https://fr.capterra.ca/software/176586/power-bi) — 4.6/5 (1872 reviews)
2. [Tableau](https://fr.capterra.ca/software/77260/tableau) — 4.6/5 (2348 reviews)
3. [Google Analytics 360](https://fr.capterra.ca/software/177042/google-analytics) — 4.7/5 (8090 reviews)
4. [Looker](https://fr.capterra.ca/software/169053/looker) — 4.5/5 (282 reviews)
5. [Canva](https://fr.capterra.ca/software/168956/canva) — 4.7/5 (13265 reviews)

## Avis

### "Outil de suivi des performances et de reporting" — 4.0/5

> **Aurélie** | *15 décembre 2025* | Marketing et publicité | Taux de recommandation : 8.0/10
> 
> **Avantages**: La mise à jour des données en temps (quasi) réel, la disponibilité des rapports en ligne à tout moment,
> 
> **Inconvénients**: Il y a souvent des bugs, gestion pas friendly des filtres, les données changent à chaque changement/reconnexion d'une source de données. Pas de connecteurs natifs pour chaque plateforme media.
> 
> Je l'utilise au quotidien pour le suivi des performances média de mes clients, et pour les rapports sur les performances.

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### "Data studio, a must for marketing entrepreneurs and small businesses" — 4.0/5

> **Roger** | *26 décembre 2025* | Marketing et publicité | Taux de recommandation : 7.0/10
> 
> **Avantages**: It is very helpful when it comes to give proof to my clients it is very useful. I like the possibility to give them data visualization at real time
> 
> **Inconvénients**: Leaning is not too easy, it takes time and there is no enough templates to start and understand how to use the tool&#10;Also the live option to share would be great to be more accessible
> 
> I must say thay it us very useful and I love discover it, because other tools are quite expensive. I love using it and I recommend to my colleagues

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### "Changed the way I can access and build report\!" — 5.0/5

> **Filippo** | *24 janvier 2024* | Services et technologies de l'information | Taux de recommandation : 10.0/10
> 
> **Avantages**: As an end user accessing Google Data Studio to review performance reports, what I like most is the ability to consolidate different reports in a visually compelling dashboard. The easy to use interface allows to quickly navigate reports and get at-a-glance insights on relevant KPIs and monitor trends.
> 
> **Inconvénients**: Adapting to Google Data Studio has been a learning curve, especially coming from previous reporting software. Interface is clear, but to customize it in order to fits my needs took longer than I expected. Collaborative aspects are beneficial, there was an adjustment period in coordinating with team members who were also learning the platform.
> 
> My experience is extremely positive, and adopting GDS has been beneficial both at the individual and team level. It allows more flexibility in building and accessing our reports, and the visual dashboards allowed us to share insights without transforming the data in other softwares, greatly simplifying our workflow.

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### "Seamless integration with GA and good for dashboarding" — 4.0/5

> **Ryan** | *29 octobre 2025* | Immobilier | Taux de recommandation : 8.0/10
> 
> **Avantages**: Direct integration with Google Analytics and easy to manipulate data and build dashboards for end users to share and view
> 
> **Inconvénients**: Performance could be an issue sometimes, loading can be slow when pulling longer date ranges of data or more detailed data. Some reports you can do in GA but not in Looker Studio.

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### "Simple tool for building and sharing dashboards" — 4.0/5

> **Victor** | *11 mars 2026* | Transport routier/ferroviaire | Taux de recommandation : 8.0/10
> 
> **Avantages**: I like how easy it is to build dashboards and visualize data. The interface is simple and you can connect many different data sources like Google Analytics or spreadsheets. It is very useful to share reports with a team and keep everyone aligned on the same data.
> 
> **Inconvénients**: Sometimes the performance can be slow when working with large datasets. Some advanced data transformations are also limited compared to more technical tools. It can require some workarounds depending on the data source.
> 
> Overall I had a good experience using Google Data Studio. It is a great tool for creating dashboards and sharing insights with a team. It is easy to learn and works well for regular reporting and simple analytics.

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## Liens

- [Afficher sur Capterra](https://fr.capterra.ca/software/190616/data-studio)

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