--- description: DESelect : avantages et inconvénients. Lisez les avis clients, consultez les prix et découvrez les fonctionnalités. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: DESelect - Avis, notes, prix et abonnements - Capterra Canada 2026 --- Breadcrumb: [Accueil](/) > [Outils de stratégie marketing](/directory/30964/marketing-planning/software) > [DESelect](/software/197534/deselect) # DESelect Canonical: https://fr.capterra.ca/software/197534/deselect Page : 1/3\ Suivant: [Page suivante](https://fr.capterra.ca/software/197534/deselect?page=2) > Segmentation pour les spécialistes du marketing affairés utilisant Salesforce Marketing Cloud sans SQL ni dépendance technique. > > Conclusion : 37 utilisateurs lui ont donné la note de **4.6/5**. Figure au meilleur classement pour **Probabilité de recommander le produit**. ----- ## Présentation ### Qui utilise DESelect? Utilisateurs de Salesforce Marketing Cloud. ## Statistiques et notes | Métrique | Notation | En détail | | **Note globale** | **4.6/5** | 37 Avis | | Simplicité | 4.5/5 | D'après l'ensemble des avis | | Support client | 4.9/5 | D'après l'ensemble des avis | | Rapport qualité-prix | 4.5/5 | D'après l'ensemble des avis | | Fonctionnalités | 4.5/5 | D'après l'ensemble des avis | | Pourcentage de recommandation | 90% | (9/10 Probabilité de recommander le produit) | ## À propos du vendeur - **Entreprise**: DESelect - **Entreprise fondée en**: 2019 ## Contexte commercial - **À partir de**: 750,00 $ US - **Type de licence**: (Version gratuite disponible) - **Public cible**: 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+ - **Déploiement et plateformes**: Cloud, SaaS, web - **Langues**: anglais - **Pays disponibles**: Afghanistan, Anguilla, Antigua-et-Barbuda, Arabie saoudite, Arménie, Aruba, Azerbaïdjan, Bahamas, Bahreïn, Bangladesh, Barbade, Belgique, Bermudes, Bhoutan, Brunéi, Bélize, Cambodge, Canada, Chine, Corée du Sud et 66 de plus ## Fonctionnalités - A/B Testing - Analyse des campagnes - Analyse des comportements - Calendrier de marketing - Cartographie du parcours client - Ciblage du public - Gestion des campagnes - Gestion des modèles - Goal Setting/Tracking - Marketing par courriel - Outils de collaboration - Personnalisation - Profils de clients - Rapports et analyses - Segmentation - Segmentation de la clientèle - Sources de données multiples ## Ressources d'aide - Service client/courriel - FAQ/forums - Base de connaissances ## Category - [Outils de stratégie marketing](https://fr.capterra.ca/directory/30964/marketing-planning/software) ## Catégories connexes - [Outils de stratégie marketing](https://fr.capterra.ca/directory/30964/marketing-planning/software) - [Outils de marketing par courriel](https://fr.capterra.ca/directory/30013/email-marketing/software) - [Logiciels de marketing automation](https://fr.capterra.ca/directory/6/marketing-automation/software) - [Plateformes de data management](https://fr.capterra.ca/directory/32261/data-management-platforms/software) - [Logiciels de gestion des données](https://fr.capterra.ca/directory/31003/data-management/software) ## Logiciels similaires 1. [Meiro](https://fr.capterra.ca/software/190554/meiro) — 4.9/5 (22 reviews) 2. [Klaviyo](https://fr.capterra.ca/software/156699/klaviyo) — 4.6/5 (528 reviews) 3. [SALESmanago Marketing Automation](https://fr.capterra.ca/software/134496/salesmanago-marketing-automation) — 4.5/5 (248 reviews) 4. [Bloomreach](https://fr.capterra.ca/software/173203/bloomreach) — 4.8/5 (56 reviews) 5. [Customer.io](https://fr.capterra.ca/software/174023/customer-io) — 4.7/5 (87 reviews) ## Avis ### "Easy and time saving" — 5.0/5 > **Scott** | *29 mars 2023* | Enseignement supérieur | Taux de recommandation : 10.0/10 > > **Avantages**: We really like how easy it is to use the tool. Users who are not as experienced in SQL can easily put together audiences, build data extensions and update data without ever typing a line of code. > > **Inconvénients**: Would love to be able to transition SQL code to DESelect segments. Backwards compatibility maybe? > > Great business partners. They work with you to build, teach and help you succeed in using their product. The team is amazing and always helpful and on top of what we need. ----- ### "Great place to store and segment all our customer data" — 5.0/5 > **Josh** | *11 juin 2024* | Transport routier/ferroviaire | Taux de recommandation : 9.0/10 > > **Avantages**: It lets us easily filter through our customer data to create relevant target audiences through segmentation, and holds enough detail on them to allow us to personalise our campaigns, while still complying with GDPR. > > **Inconvénients**: If I get something wrong setting up a target audience, it's not always clear what I've done wrong. It's always human error, but sometimes I'd appreciate more handholding so less detective work is required when a new data extension brings up 0 customers. ----- ### "Segmentation tool built for MarketingCloud" — 3.0/5 > **Yasmin** | *13 janvier 2022* | Gestion de l'enseignement | Taux de recommandation : 6.0/10 > > **Avantages**: Easy drag-and-drop functionality A more visual representation of SQL statements Preview mode Less time-consuming > > **Inconvénients**: Not easy for non-data minded marketeers (knowledge of data relationships needed) Errors occur often > > Before DESelect, we were using Salesforce SalesCloud Reports \& Campaign Combiner to create segments \& selections used for emailing purposes. It did not require any SQL knowledge. But, in the background, data processing problems arose when creating selections, apart from the time-consuming actions from our data analysts \& marketeers. As a company, we have a large number of daily and weekly queries to handle. At this point, DESelect was consulted to make segmentation much easier, also for complex email selections. We felt there were no other solutions in the market or on the Salesforce AppExchange. As we have no SQL experience in-house, MarketingCloud Queries was also no option. This sort of work can distract marketeers from their real workload. Their focus must be on the targets and KPIs, rather than spending time figuring out how to do segmentation. Using DESelect is much more efficient and much easier than using SQL especially if you are a non-technical person. DESelect’s drag-and-drop functionality and a more visual representation of SQL statements really help marketeers make their selections, avoiding spending more time than they should. ----- ### "Great addition to Marketing Cloud" — 5.0/5 > **Brad** | *17 janvier 2024* | Vente au détail | Taux de recommandation : 10.0/10 > > **Avantages**: DESelect has been an outstanding addition to our Marketing Cloud tech stack. It has allowed us to enable less technically-inclined individuals to create customer segments without having to get technical resources involved. They also have a great on-boarding team and support staff in case you run into any issues. > > **Inconvénients**: DESelect has a bit of a learning curve at first due to the many features and functionalities of the platform. ----- ### "DeSelect is a really good investment" — 5.0/5 > **Vilde Næss** | *20 décembre 2022* | Services financiers | Taux de recommandation : 10.0/10 > > **Avantages**: What I like the most is that it saves a lot of time from learing and writing heavy SQLs. You can access tons of data sources in a few clicks and customize it as you please. It is also very intuitive as long as you know your data model and Marketing Cloud. It´s no longer a hazzle to create complicated segments and add all the personalization you wish. > > **Inconvénients**: Nothing that I don´t like, but I got more to learn. I would really recommend to do the training to get the full experience. There are so many capabilities that are so useful once you know how to access them and use them. > > We save a lot of time when it comes to accessing data, you can use DeSelect with raw data from both sendable and non sendable data extensions, and you can even access synchronized data extensions. Doing complicated queryes from multiple data sources used to take a lot of time, but with DeSelect this is a lot more efficient. With DeSelect you don´t need to know SQL and everyone can easily learn it. Also - DeSelect support is great and everyone who works there are so nice and willing to help at all times. They really want you to succeed which makes learning and starting to use DeSelect a really good experience. ----- Page : 1/3\ Suivant: [Page suivante](https://fr.capterra.ca/software/197534/deselect?page=2) ## Liens - [Afficher sur Capterra](https://fr.capterra.ca/software/197534/deselect) ## Cette page est disponible dans les langues suivantes. | Langue | URL | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Données structurées