---
description: Dreamdata : avantages et inconvénients. Lisez les avis clients, consultez les prix et découvrez les fonctionnalités.
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title: Dreamdata - Avis, notes, prix et abonnements - Capterra Canada 2026
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Breadcrumb: [Accueil](/) > [Outils d'analyse marketing](/directory/31018/marketing-analytics/software) > [Dreamdata](/software/197705/dreamdata-io)

# Dreamdata

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> Dreamdata.io est un outil d'analytique des revenus et d'attribution B2B d'envergure internationale.
> 
> Conclusion : 55 utilisateurs lui ont donné la note de **4.8/5**. Figure au meilleur classement pour **Probabilité de recommander le produit**.

-----

## Présentation

### Qui utilise Dreamdata?

Dreamdata.io est un outil d'attribution B2B pour les entreprises de 50 à 500 employés dotées de longs cycles de vente, qui impliquent plusieurs parties prenantes dans leurs transactions et attirent leurs clients à partir de canaux numériques.

## Statistiques et notes

| Métrique | Notation | En détail |
| **Note globale** | **4.8/5** | 55 Avis |
| Simplicité | 4.6/5 | D'après l'ensemble des avis |
| Support client | 4.8/5 | D'après l'ensemble des avis |
| Rapport qualité-prix | 4.8/5 | D'après l'ensemble des avis |
|  Fonctionnalités | 4.8/5 | D'après l'ensemble des avis |
| Pourcentage de recommandation | 100% | (10/10 Probabilité de recommander le produit) |

## À propos du vendeur

- **Entreprise**: Dreamdata
- **Pays**: Copenhagen, Danemark
- **Fondé**: 2018

## Contexte commercial

- **À partir de**: 750,00 $ US
- **Type de licence**:  (Version gratuite disponible) (Version d’essai gratuite)
- **Public cible**: 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+
- **Déploiement et plateformes**: Cloud, SaaS, web
- **Langues**: anglais
- **Pays disponibles**: Afghanistan, Afrique du Sud, Albanie, Algérie, Allemagne, Andorre, Angola, Anguilla, Antigua-et-Barbuda, Arabie saoudite, Argentine, Arménie, Aruba, Australie, Autriche, Azerbaïdjan, Bahamas, Bahreïn, Bangladesh, Barbade et 209 de plus

##  Fonctionnalités

- Analyse d'entonnoir
- Analyse des campagnes
- Analyse des comportements
- Analyse prédictive
- Analyse visuelle
- Attribution entre canaux
- Attribution multi touch
- Base de données de contacts
- Budgétisation et prévision
- Campagnes multiples
- Ciblage du public
- Connecteurs de données
- Data discovery
- Gestion de la publicité
- Gestion des campagnes
- Gestion des canaux
- Gestion des dépenses
- Goal Setting/Tracking
- Identification du compte cible
- Importation et exportation de données
- Mesure des performances
- Modèles personnalisables
- Modélisation de l'attribution
- Modélisation et simulation
- Multi-Channel Attribution
- Personnalisation
- Planification d'activités
- Planification des campagnes
- Planification des médias
- Planification stratégique
- Profils de clients
- Prévision
- ROI Tracking
- Rapports de trafic web
- Rapports et analyses
- Rapports et statistiques
- Recherche/Filtre
- Saisie de leads
- Segmentation de la clientèle
- Sources de données multiples
- Suivi de l'engagement
- Suivi des activités
- Suivi des campagnes
- Suivi des conversions
- Suivi des indicateurs clés de performance
- Suivi des interactions entre utilisateurs
- Suivi du temps passé sur le site
- Tableau de bord
- Visualisation de données
- Web analytics

... et 2 fonctionnalités supplémentaires

## Intégrations (18 au total)

- 6sense
- Amazon Redshift
- Breeze
- Facebook Business Suite
- G2 Buyer Intent
- Google Ads
- Google Cloud BigQuery
- HubSpot CRM
- LinkedIn Marketing Solutions
- Marketo Engage
- Oracle Eloqua Marketing Automation
- Pipedrive
- Salesforce Marketing Cloud
- Salesforce Marketing Cloud Account Engagement
- Salesforce Platform

... et 3 intégrations supplémentaires

## Ressources d'aide

- Service client/courriel
- FAQ/forums
- Base de connaissances
- Support téléphonique
- Chat/Clavardage

## Category

- [Outils d'analyse marketing](https://fr.capterra.ca/directory/31018/marketing-analytics/software)

## Catégories connexes

- [Outils d'analyse marketing](https://fr.capterra.ca/directory/31018/marketing-analytics/software)
- [Logiciels d'analyse prédictive](https://fr.capterra.ca/directory/30945/predictive-analytics/software)
- [Outils de stratégie marketing](https://fr.capterra.ca/directory/30964/marketing-planning/software)
- [Logiciels MRM (Marketing Resource Management)](https://fr.capterra.ca/directory/31020/mrm/software)
- [Logiciels d'attribution marketing](https://fr.capterra.ca/directory/31081/marketing-attribution/software)

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## Avis

### "The ultimate tool to report on the revenue generation of marketing campaigns and channels" — 5.0/5

> **Francesco** | *18 février 2022* | Logiciels | Taux de recommandation : 10.0/10
> 
> **Avantages**: Dreamdata is a powerful multi-touch attribution tool that tracks both paid and unpaid channels via UTMs and native connectors to CRMs, ads platforms and other tools. &#10;&#10;Data is then processed to provide information on how much revenue is attributable to each marketing channel and campaign, how long is the sales cycle, which were the marketing and sales touchpoints of a certain account, how much did they contribute to the resulting revenue, and many more.&#10;&#10;It provides very interesting data views and full-funnel revenue attribution models that would be extremely resource-intensive to capture and analyze via a custom in-house solution.&#10;&#10;The Customer Success team is the best I've ever seen in any of my vendors and really assists customers end-to-end, not only with technical help with setting up the software, but also in terms of attribution modeling; they partner with clients to fine-tune and customize attribution to suit each business' unique reporting needs.&#10;&#10;It's a feature-rich product with clear and detailed native dashboards, but it can also push data to external dashboards built in i.e. Tableau or Google Data Studio, giving even more reporting flexibility.&#10;&#10;Last but not least, it is extremely good value for what it does, how well it does it and for the amazing customer support that the company provides.
> 
> **Inconvénients**: Dreamdata is a very solid product with only a few minor weaknesses that do not hinder its usability in any way. It would be nice if it could push data to SFDC, rather than just pulling it, and if there were mouse hover tooltips that would help understand some technical terminology here and there. &#10;&#10;What's great is that they consistently seek feedback and follow up by putting new developments all on their product roadmap, resulting in new features being developed and launched regularly.
> 
> With Dreamdata, I can now demonstrate the effectiveness of marketing channels and campaigns to my company's leadership.&#10;&#10;I can also allocate budget to online channels in a data-driven and result-oriented way, not limited to the usual CPL metrics, but focusing on real full-funnel CAC.

-----

### "An ultimate marketing analytics product that can be used as a single source of truth." — 5.0/5

> **Utilisateur anonyme** | *6 mai 2025* | Logiciels | Taux de recommandation : 10.0/10
> 
> **Avantages**: The ability to unite and model all the marketing channels and costs into one dashboard is what we all wanted for a very long time. But it doesn't stop there. Then it is quite straightforward to act on those insights, not just report them. Finally, the customer experience is first-class.
> 
> **Inconvénients**: If your CRM health is poor, then no magic will happen, but Dreamdata is very helpful at revealing the problems. The only thing I didn't quite like was the industry data from the Dreamdata sources. I often see that the information isn't quite accurate.
> 
> With Dreamdata, your team, other colleagues, and agencies get an unprecedented level of marketing and RevOps insights. On top of that, the set up, onboarding process and customer support are superb.

-----

### "With Dreamdata- Customer Journey and attribution made easy" — 4.0/5

> **Chhaya** | *18 septembre 2022* | Produits alimentaires | Taux de recommandation : 7.0/10
> 
> **Avantages**: Since Dreamdata is easy to use the non technical marketers can easily find out which channel are driving most pipeline with Dreamdata reports. Additionally the tool is able to combine all the sources at one place.
> 
> **Inconvénients**: Despite the fact that the tool has the ability to be customised, the customisation and integration takes often time.

-----

### "Good product, very helpful." — 5.0/5

> **Ian** | *10 avril 2025* | Services et technologies de l'information | Taux de recommandation : 10.0/10
> 
> **Avantages**: Aggregates data from multiple sources, and then lets you view that data from multiple different angles. Helps you identify what's working in marketing.
> 
> **Inconvénients**: Learning curve is rather steep in the first 1-2 months.
> 
> Overall positive experience. Helps me understand what works for us in marketing. I wish the reports could be more customisable.

-----

### "Dreamdata is golden\!" — 5.0/5

> **Emelie** | *22 octobre 2024* | Services et technologies de l'information | Taux de recommandation : 10.0/10
> 
> **Avantages**: My team and I use Dreamdata weekly to track our performance and report to the Leadership team. We can track the Marketing ROI and better understand the prospect journey from first touch to a closed deal. The journey report has also helped us a lot in understanding what channels influence the prospect journey, which has helped us set better media budgets for top-funnel/mid-funnel/bottom-funnel activities.
> 
> **Inconvénients**: The UI can be tricky to understand at first glance, especially for users who use it less often. Explaining the different metrics in all reports could help "non-marketing" users better understand the data and graphs. But overall, it's easy to work with the tool once you understand the use cases for each report.
> 
> Easy integrations, self-service settings you can modify to fit the company's needs, easy-to-set-up custom reports, attribution modeling, and journey reports are amazing if you want to deep-dive into specific accounts, a great tool to share with the sales team.

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