---
description: mParticle Analytics : avantages et inconvénients. Lisez les avis clients, consultez les prix et découvrez les fonctionnalités.
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title: mParticle Analytics - Avis, notes, prix et abonnements - Capterra Canada 2026
---

Breadcrumb: [Accueil](/) > [Outils BI (Business intelligence)](/directory/23/business-intelligence/software) > [mParticle Analytics](/software/76555/mparticle-analytics)

# mParticle Analytics

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> Des fonctions analytiques qui vous guident pour développer votre entreprise en vous permettant de créer jusqu'à un milliard d'événements gratuits.
> 
> Conclusion : 32 utilisateurs lui ont donné la note de **4.5/5**. Figure au meilleur classement pour **Probabilité de recommander le produit**.

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## Présentation

### Qui utilise mParticle Analytics?

Les entreprises ayant un niveau élevé d'engagement client continu, y compris les clients B2B et B2C.

## Statistiques et notes

| Métrique | Notation | En détail |
| **Note globale** | **4.5/5** | 32 Avis |
| Simplicité | 4.0/5 | D'après l'ensemble des avis |
| Support client | 4.6/5 | D'après l'ensemble des avis |
| Rapport qualité-prix | 4.4/5 | D'après l'ensemble des avis |
|  Fonctionnalités | 4.3/5 | D'après l'ensemble des avis |
| Pourcentage de recommandation | 80% | (8/10 Probabilité de recommander le produit) |

## À propos du vendeur

- **Entreprise**: mParticle
- **Fondé**: 2013

## Contexte commercial

- **À partir de**: 950,00 $ US
- **Type de licence**:  (Version gratuite disponible) (Version d’essai gratuite)
- **Public cible**: Travailleur autonome, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+
- **Déploiement et plateformes**: Cloud, SaaS, web
- **Langues**: anglais
- **Pays disponibles**: Allemagne, Australie, États-Unis

##  Fonctionnalités

- A/B Testing
- Analyse d'entonnoir
- Analyse par cohorte
- Analyse visuelle
- Connecteurs de données
- Mesure des performances
- Outils de collaboration
- Planification stratégique
- Préparation des données en libre-service
- Publishing/Sharing
- Rapports ad hoc
- Segmentation de la clientèle
- Suivi comportemental
- Suivi des conversions
- Suivi des rétentions
- Suivi des événements intégrés aux applications
- Tableau de bord

## Intégrations (6 au total)

- Firebase
- Google Analytics 360
- Google Cloud
- Segment
- Snowplow BDP
- Stripe

## Ressources d'aide

- Service client/courriel
- FAQ/forums
- Support téléphonique
- Chat/Clavardage

## Category

- [Outils BI (Business intelligence)](https://fr.capterra.ca/directory/23/business-intelligence/software)

## Catégories connexes

- [Outils BI (Business intelligence)](https://fr.capterra.ca/directory/23/business-intelligence/software)
- [Logiciels pour UX mobile](https://fr.capterra.ca/directory/30936/mobile-analytics/software)
- [Logiciels d'analyse de données](https://fr.capterra.ca/directory/31077/data-analysis/software)
- [Logiciels de gestion des produits](https://fr.capterra.ca/directory/30865/product-management/software)

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## Avis

### "One of the only softwares who can provide a clear customer journey visualization" — 4.0/5

> **Johan** | *8 août 2018* | Bijoux et produits de luxe | Taux de recommandation : 9.0/10
> 
> **Avantages**: Indicative is one of the only softwares you will find so far that can display how users interact with your website and doesn't need a complex integration or a very expensive subscription. It's a very straight to the point tool.
> 
> **Inconvénients**: It's still not 100% out of beta. But so far, it is exactly what they advertise.
> 
> The customer service team was very helpful and quick to reply. Even if used only in it's beta period, the quick results we got from it were very satisfactory.

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### "Indicative is a fantastic resource to help us visualize our data and tell great stories." — 4.0/5

> **Utilisateur vérifié** | *5 janvier 2018* | Divertissement | Taux de recommandation : 9.0/10
> 
> **Avantages**: I love how accessible the Indicative staff is. They're a small-stage business so they're incredibly receptive to feedback and often implement the changes we request. The level of customer service Indicative provides is unmatched.
> 
> **Inconvénients**: The tools can be a bit limiting at times. For instance, when you update a particular section of the segment, you have to redo your calculations. It would be amazing if that information updated automatically. The output of the data could also be more flexible in terms of how the information is arranged.
> 
> We can easily visualize our data.

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### "Indicative for 3rd Party Usage Tool" — 3.0/5

> **Justin** | *21 septembre 2018* | Divertissement | Taux de recommandation : 7.0/10
> 
> **Avantages**: I liked the drag and drop building of segments.
> 
> **Inconvénients**: I didn't like that I was showing inaccurate data.  Parts of the data capture that didn't produce a lot of info showed "possible" combinations for user and their config. This was confusing and required some coaching to others I thought the service to. &#10;&#10;I also didn't like that I couldn't reuse certain parts of a segment filter elsewhere.
> 
> I was trying to track overall usage and see what new features were most adopted by partners.

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### "A useful product that is easy to use." — 5.0/5

> **Utilisateur vérifié** | *5 janvier 2018* | Taux de recommandation : 7.0/10
> 
> **Avantages**: The flexibility in being able to create my own charts and being able to track the funnel of our overall site.
> 
> **Inconvénients**: The numbers aren't in real-time so when I use it to track revenue, it's always off by ~10K. Indicative isn't used by a lot of other companies so also requires a lot of training.

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### "Great tool\!" — 5.0/5

> **Utilisateur vérifié** | *28 septembre 2018* | Assurance | Taux de recommandation : 8.0/10
> 
> **Avantages**: Easy to implement and offers a great deal of functionality and options. I like the live feed for debugging production issues quickly.
> 
> **Inconvénients**: I found the navigation overall to be a bit confusing and not intuitive.  I also wished that it included map-based filtering and organization. My superiors still ask for the map views they are familiar with from GA.

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## Liens

- [Afficher sur Capterra](https://fr.capterra.ca/software/76555/mparticle-analytics)

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