17 ans à aider les entreprises canadiennes
à choisir le meilleur logiciel

Description de TrackingDesk

Plateforme de suivi pour les affiliés et les acheteurs de médias fournissant une suite de gestion complète, comme l'analytique, la rotation de page de renvoi, l'optimisation des appels à l'action, les tests A/B, le suivi des conversions, le ciblage de l'agent utilisateur, la cible géographique et la gestion de campagne.

Qui utilise TrackingDesk?

TrackingDesk fournit un itinéraire de trafic intelligent, un suivi des conversions et des analyses pour les spécialistes du marketing d'affiliation travaillant dans les domaines du référencement, du PPC, de l'e-mail marketing et des réseaux sociaux.

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TrackingDesk

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Les jauges horizontales vertes représentent le logiciel le plus apprécié selon la note globale qui lui a été attribuée ainsi que le nombre d'avis.

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Avis sur TrackingDesk

Note moyenne

Note globale
4,8
Simplicité d’utilisation
4,2
Service client
4,6
Fonctionnalités
4,6
Rapport qualité-prix
4,8

Avis classés par taille de l'entreprise (nombre d'employés)

  • <50
  • 51-200
  • 201-1 000
  • >1 001

Trouver les avis classés par note

5
83%
4
13%
3
4%
Orr
Orr
Management Consultant (Israël)
Utilisateur LinkedIn vérifié
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Been using the platform since its beta program. It's perfect!

5,0 il y a 7 ans

Commentaires : Running my entire business on it. Couldn't manage without it.
I've tried to competitors but the pricing was outrageous for very little features I received there.

Avantages :

TrackingDesk is the only tracking platform out there that allows all the types of reporting you could dream of. The option to both Filter up to 10 vars in a single report with 3 consistent sub-grouping allows me to optimize my traffic to the finest scale.

Inconvénients :

The UI is a bit old fashioned, but eventually the numbers counts. Can't expect to have 'perfect everything' after all.

Leonardo
Leonardo
Founder (Brésil)
Utilisateur LinkedIn vérifié
Internet, 2–10 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

A lot of Features, Complex UI

5,0 il y a 6 ans

Commentaires : I am happy with the software, as I said the tracking business is a complex one, and TD tries to make this complex task as easy as possible.
They have some room for improvement but the developer is always helpful.

Avantages :

Tracking software are somehow complex, because the nature of this service requires a lot of settings and previous understanding of the job. Just take as an example Google Analytics. TrackingDesk UI is complex, but it tries to make the job easier. You can use it to track affiliate campaigns but also SEO efforts. The software allow a lot of settings and is possible to track any kind of campaign. They have prebuilt templates for multiple platforms (and they are always adding new one's almost weekly) which make life super easy. If you like data, you need this!

Inconvénients :

The UI is quite complex (but that is the nature of the tracking process), they could make design a better workflow when setting up campaigns, something that would "force" the user to follow a path. I saw they are updating the website, so I guess they will implement something better!

Deborah
Marketing Director (Pays-Bas)
Marketing et publicité, 2–10 employés
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

It's quite intuitive and the user experience is good

3,0 il y a 7 ans

Commentaires : The postbacks set up and a great Customer Service Team. True experts from who I learned a few things.

Avantages :

I like that the postbacks of major networks are set up. This allows for an easy and fast implementation.

Inconvénients :

Too bad it doesn't offer an affiliate login. This will force me to use another platform too, unfortunately.

Utilisateur vérifié
Utilisateur LinkedIn vérifié
Réseaux informatiques
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

High Quality Tracking Solution at a Fraction of the Cost

4,0 il y a 6 ans

Commentaires : Can easily see what variables are converting the most and at the lowest costs, which makes turning campaigns profitable easy.

Avantages :

TrackingDesk makes it easy to see what traffic networks, sources, devices, countries, and more convert at the most profitable rates so you can scale the winners and cut the losers. Has lots of networks added in already which makes setting up new tracking easy. Generous actions (hits) per month on each plan, and way more affordable than several comparable alternatives.

Inconvénients :

It can be overwhelming if you're new to tracking at a such an in-depth level. Fortunately support is very helpful and can help with any questions, and the knowledge base is fairly comprehensive.

Utilisateur vérifié
Utilisateur LinkedIn vérifié
Marketing et publicité, 11–50 employés
Temps d'utilisation du logiciel : 6 à 12 mois
Source de l'avis

Choosing TrackingDesk to track your campaigns

4,0 il y a 6 ans

Commentaires : Overall, very happy with this platform.

Avantages :

What I like about TrackingDesk is that a lot of the integration with key tracking systems and networks has already been done. Everything has already been pre-defined and set up. It's a system that can easily be used by people that don't know much about S2S tracking.

Inconvénients :

Unfortunately, it doesn't allow you to share a link with your affiliates and allow them to open an account on the platform.

Réponse de l'équipe de TrackingDesk

il y a 6 ans

Thanks for the great greview.

Danny
(E.)Mechanic/Starting Internet Marketer (Pays-Bas)
Fabrication électrique/électronique, 11–50 employés
Temps d'utilisation du logiciel : 6 à 12 mois
Source de l'avis

My entrance to my first 'success'

5,0 il y a 6 ans

Commentaires : So far i have actually have had only good experiences with TrackingDesk, especially with Laurent.
He's been so incredibly helpful for me! You guys are the best!

Avantages :

The fact that TrackingDesk offered a free trial for new users, combined with the kindness of their Customer Support and willingness to help me get things started made me take the step which i should have taken a lot sooner. I always knew the importance of tracking, but my hope on sheer luck covered by the fact that i actually thought it was too difficult to set stuff up kept me away. Besides, when i started i wasn't aware of any reliable networks which also offered a free trial. Thanks to this i am now able to effectively track my campaigns and i have never regret that decision! TrackingDesk is my first, and hopefully will be the last tracker i'll ever use!

Inconvénients :

Not much to be honest, though i've had some minor issues in the past which were actually fixed pretty quick so no reason to complain actually.

Réponse de l'équipe de TrackingDesk

il y a 6 ans

Thank you Danny for the great review! Best of luck for your campaigns and new ventures!

Matthias
Matthias
Ownership (Allemagne)
Utilisateur LinkedIn vérifié
Formation et accompagnement professionnel, 2–10 employés
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

It earns it's price and your income

5,0 il y a 6 ans

Commentaires : TrackingDesk give me valuable and customizable insights in the behaviour of my website and shop visitors. Although I DO NOT earn my money as an affiliate I am using this great tool. :-)

Avantages :

If you earn your money as an affiliate this tool is a must have. And although if you are interested in the statistics of your site and you want to be indendant of Google Analytics, Facebook Pixel and so on. Some data TrackingDesk is providing to you only TrackingDesk can provide. It is like a gold mine of great insights.

Inconvénients :

You need some time until you are able to use bigger parts of those great possibilities this tool offers to you.

Danny
E-Mechanic and IM'er (Pays-Bas)
Fabrication électrique/électronique, 51–200 employés
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

A Platform that Changed My Life.

5,0 il y a 6 ans

Commentaires : TrackingDesk provided me a chance to get the essential insight i need to grow in Internet Marketing. Up until recently i always struggled to filter my data and separate the profitable zones, sites and networks from those that only cost me. A new world in IM has opened up for me that gives me the opportunity to finally chase my dream and become the successful marketer i always fought for.

Avantages :

A very wide platform which offers an immense amount of possibilities to track your campaigns. I am a starting internet marketer and always have i had problems tracking conversions, since in most cases my traffic supplier and affiliate network just would not work together properly due to too much variation in their platforms. With TrackingDesk, i can manage, view, filter and optimize every aspect of my campaigns which provided me a way to probably the biggest milestone in my life.

Inconvénients :

For some reason, this platform sometimes hangs when trying to analyze statistics. I have to refresh, logout/login or wait for a while and try again to get access to my data. Fortunately, [SENSITIVE CONTENT HIDDEN] was kind enough to approach me personally to ask about the issues and find a solution to this issue. That's what i call dedication!

Daniil
Daniil
Head Of Digital (Russie)
Utilisateur LinkedIn vérifié
Marketing et publicité, 2–10 employés
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

A product that develops

5,0 il y a 6 ans

Avantages :

- The product​ really grows - new integrations and features weekly - There are all features i need

Inconvénients :

- a special view on AdWords​ parallel tracking feature which influences all AdWords workflow with no options to change

Réponse de l'équipe de TrackingDesk

il y a 6 ans

Thanks Daniil for the review. Due to the complexity of Google Ads as well as the constraints they imposed, there are certain settings that we must enforce in order to streamline the data flow and avoid data discrepancies. Yet, for those who are very familiar with google ads and their settings, they can always define their own data structure in TrackingDesk as well as in Google ADs. Thank you for being with us and for the review!

Leonardo
Leonardo
Founder (Brésil)
Utilisateur LinkedIn vérifié
Internet, 2–10 employés
Temps d'utilisation du logiciel : 6 à 12 mois
Source de l'avis

If you value your money, get this!

5,0 il y a 6 ans

Commentaires : I'm very happy with the tool, it allows me to track every dollar. Get it!

Avantages :

You can use trackingdesk for affiliate marketing, that is the strong of the tool, but you can use for CRO, funnels and much more. Let's say you have a landing page with multiple CTA's , one on the header, one on the middle of the page and one on the bottom. Which one converts better? With Tracking Desk it's easy to know. Track every dollar, awesom tools

Inconvénients :

It's kind of complicated to setup, but once you get the gist of it, it's easy.

Réponse de l'équipe de TrackingDesk

il y a 6 ans

Thank you Leonardo for the great review! Its very much appreciated!

Robbie
Media buyer (R.-U.)
Télécommunications, Travailleur autonome
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Very reliable and easy to use tracking platform.

5,0 il y a 7 ans

Commentaires : I received the ability to track all my performance marketing campaigns and see exactly where the results are coming from. It also makes setting up the tracking super easy. I have used this software for over 2 years and can honestly say there are no cons, in my opinion, everything is perfect.

Avantages :

I like the most about this software is the tracking integrations. Tracking can be daunting sometimes and TrackingDesk makes that super simple.

Manji
Head data Support at counzila (Canada)
Internet, 2–10 employés
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

Tracking Desk review by counzila

4,0 il y a 6 ans

Commentaires : Its grown its own phase. so compared to their expensive competitors. they are fair in price and features. i expect they will do great service to customers for tracking links and go deep in collecting data to make decisions. counzila

Avantages :

They have all sources pre-defined set up by the system that's great Many variables to collect data all ready done for you 1,2,3 easy step by step campaign setup cannot be go wrong but little learning curve Charts are very clear They improving their system daily

Inconvénients :

Slow loading charts hope they improve their servers support system is slow but answer all the questions. found small bugs ( like timezone not work with my setup time zone,show conversions without getting any,,not sure why)

Alex
MediaBuyer (Russie)
Marketing et publicité, 11–50 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

I've bought huge volumes of traffic with TrackingDesk, all was good

5,0 il y a 7 ans

Commentaires : Good analytics

Avantages :

Good analytics, very easy to use, and easy to add new networks with tokens also. And I could download data, what was lost, it's good

Inconvénients :

So hard to download all data during two years. I mean download data from all campaign, what I had on account

Ralph
Ralph
Copywriter | Digital Marketer | Blogger | Graphic Designer (Nigéria)
Utilisateur LinkedIn vérifié
Services et technologies de l'information, 2–10 employés
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

They Actually Do Care About Helping You Set Up

5,0 il y a 3 ans

Commentaires : It's a well-programmed and designed SAAS platform, and my experience using it has been alright.

Avantages :

One thing you can't take away from the folks at TrackingDesk is that they actually care about helping you get the most out of the platform. It starts with the onboarding email and you can tell that they put a lot of thought into onboarding users onto their platform. The interface itself isn't the prettiest looking but it's neat and you can find your way around easily. About tracking your campaigns, once you are able to set up your postback URLs and integrate with the networks you work with, everything works smoothly. It's a great platform.

Inconvénients :

None that I can think of right now. It works well and does what it's meant to do.

Noe
Noe
Media Buyer (É.-U.)
Utilisateur LinkedIn vérifié
Marketing et publicité, Travailleur autonome
Temps d'utilisation du logiciel : Version d’essai gratuite
Source de l'avis

The easiest and most complete tracker.

5,0 il y a 6 ans

Commentaires : Ability to use ONE link for all campaigns.

Avantages :

Automatically generates and integrates clickids and postback urls for various traffic sources and affiliate networks.

Inconvénients :

Audio quality in training videos to low and unclear. Also too many pauses in videos.

Michiel
Michiel
Animation & VFX (Afrique du Sud)
Animation, 11–50 employés
Temps d'utilisation du logiciel : Version d’essai gratuite
Source de l'avis

It's so Good

5,0 il y a 6 ans

Avantages :

Tracking Integration is on point and it is easy to use, everything is already set up for your comfort.

Inconvénients :

User interface is a bit outdated but at the end of the day it all works just fine.

Jason
Owner (É.-U.)
Marketing et publicité, 2–10 employés
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

Best tracking ever

5,0 il y a 6 ans

Commentaires : I am able to scale better with tracking desk with the data i am able to easily obtain

Avantages :

I like the fact i can post back my data into my ad accounts

Inconvénients :

Nothing I dislike about tracking desk software

Rick
Director (R.-U.)
Édition, Travailleur autonome
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

Big Functionality, But Complex Interface

5,0 il y a 6 ans

Avantages :

The software can’t be beaten when it comes to keeping a finger in the pulse - the tracking potentials are incredible and it works great.

Inconvénients :

In short, it’s not simple software and it takes time to learn. In fairness, tracking can be a complex business, so I think that comes with the territory

Ari Eko
Ari Eko
CTO/CO-Founder (Indonésie)
Utilisateur LinkedIn vérifié
Divertissement, 2–10 employés
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

like a great software but i find difficulties when try to use

5,0 il y a 6 ans

Avantages :

✅ integrate with many data source ✅ the panel is so advanced ✅ price is great if we make comparison with trackingdesk competitor

Inconvénients :

so advanced i feel difficult to use, please give user guide in app

Luca
Luca
Fondatore (Italie)
Utilisateur LinkedIn vérifié
Marketing et publicité, 2–10 employés
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

great overall, but a bit difficult

5,0 il y a 6 ans

Avantages :

It integrates with so many affiliate programs! It's a blessing when it comes to data

Inconvénients :

unfortunately the software is really difficult to understand for a newbie

dalia
Utilisateur LinkedIn vérifié
Production alimentaire, Travailleur autonome
Temps d'utilisation du logiciel : Non fourni
Source de l'avis
Source : GetApp
5,0 il y a 6 ans
Maurizio
Founder & CEO (Espagne)
Jeux d’argent et casinos, 2–10 employés
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

TrackingDesk is the best conversion tracking and optimization platform for affiliates

5,0 il y a 6 ans

Commentaires : CSR is very friendly and available, the product is just perfect for any affiliate who wants to track and optimize his ROI.

Avantages :

It enables end-to-end tracking of user journey, from 1st click/visit to conversion. You won't find anything better at this price point.

Inconvénients :

The UI is a bit outdated. The documentation is still uncomplete (but CSR has lots of docs available, just ask him).

Kareem
Marketing Director (Égypte)
Marketing et publicité, 2–10 employés
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

Really Awesome

5,0 il y a 6 ans

Commentaires : TrackingDesk is really giving awesome value for money and really a very helpful tracking and every time I got an email that there r a new features h been added so really appreciated

Avantages :

the awesome value they give equal money is nothing

Inconvénients :

every date they add new features and support